Whirlpool Company Description
With brand names recognized by just about anyone who has ever separated dark colors from light, Whirlpool is one of the world's top home appliance makers. It makes washers, dryers, refrigerators, air conditioners, dishwashers, freezers, microwave ovens, ranges, trash compactors, air purifiers, and more. In addition to Whirlpool, the company sells its products under a bevy of brand names including KitchenAid, Bauknecht, Roper, Maytag, and Magic Chef. Whirlpool peddles its appliances in North America, Europe, Latin America, Africa, the Middle East, and Asia. Competition in the home appliances market has heated up in recent years, with Bosch Siemens, LG, Samsung, and Haier commanding equal attention.
View the Comprehensive Company Description for Whirlpool
The Company Description provides a historical perspective of Whirlpool's organization from inception to current status.
Produced by Hoover's in-house editorial team, the Company Description tracks ownership transitions, company progress via mergers and acquisitions, major growth milestones, and strategic initiatives, to provide a holistic view of Whirlpool's evolution in the marketplace.
