Weather Channel Company Description
Viewers tune into this channel when it gets nasty outside. The Weather Channel operates a 24-hour cable network that reaches about 100 million US homes with a mix of regional and local weather forecasts, storm alerts, and long-range forecasts, as well as extended coverage of damaging storms and floods. The Weather Channel also operates a popular Web site that boasts an audience of more than 40 million users per month. In addition, the company provides syndicated weather information to more than 600 radio stations around the country. The company, launched by Landmark Communications in 1982, is controlled by NBC Universal (NBCU) along with private equity firms Bain Capital and The Blackstone Group.
View the Comprehensive Company Description for Weather Channel
The Company Description provides a historical perspective of Weather Channel's organization from inception to current status.
Produced by Hoover's in-house editorial team, the Company Description tracks ownership transitions, company progress via mergers and acquisitions, major growth milestones, and strategic initiatives, to provide a holistic view of Weather Channel's evolution in the marketplace.
