Waldenbooks Company Description
Walden Book Company targets mall shoppers through about 300 Waldenbooks storefronts in all 50 US states and the District of Columbia, most located in malls. The company steps up its retail efforts during the retail high season, using other venues such as mall kiosks to sell specialty gifts items. The chain also sells books at airports. Waldenbooks accounts for 15% of parent Borders Group's sales. Borders has been dramatically shrinking the size of the unit, announcing in 2009 plans to shutter about 200 locations, as mall traffic slows.
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The Company Description provides a historical perspective of Waldenbooks's organization from inception to current status.
Produced by Hoover's in-house editorial team, the Company Description tracks ownership transitions, company progress via mergers and acquisitions, major growth milestones, and strategic initiatives, to provide a holistic view of Waldenbooks's evolution in the marketplace.




