Waffle House, Inc.

5986 Financial Dr.
Norcross, GA 30071 (Map)
Phone: 770-729-5700
Fax: 770-729-5999
http://www.wafflehouse.com

Overview

Don't look for pancakes at this house, because it doesn't serve 'em. Waffle House is the #2 family-style restaurant chain (behind Denny's) with more than 1,500 diners in about two dozen states, mostly in the South. The eateries are popular for eggs, grits, and waffles, as well as their famous "scattered, smothered, and covered" hash browns. In addition to day starters, the menu features T-bone steaks, cheeseburgers, and sandwiches for lunch and dinner. Invoking the 1950s-style diner, Waffle House units are typically free-standing and open 24 hours a day. About half the locations are franchised. Joe Rogers Sr., father of CEO Joe Rogers Jr., started the family-owned business with partner Tom Forkner in 1955.

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Key Numbers from Hoover's UK

Key financials for Waffle House, Inc.

Company Type Private
Fiscal Year-End May
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Key People from Hoover's UK

Key people and executives for Waffle House, Inc.

Chairman and CEO Joe W. Rogers Jr.
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President and COO Bert Thornton
Media Contact Kelly Thrasher
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Top competitors of Waffle House, Inc.

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