Toshiba America Competition
Now Viewing Toshiba America's competition in: Technology Sector (primary)
Recent Developments
Potential Sale Controversial in Canada - Key officials in Canada's government are mounting a campaign to stop the transfer of government-owned satellite technology to a US corporation. Canada's MacDonald, Dettwiler and Associates is to be sold to a US firm, primarily because of its RADARSAT-2 program, which has wide applicability in the defense and environmental industries. Opponents of the sale argue that selling the technology isn't in Canada's national security interest.
Race Heats Up for Lithium-Ion Advancements - Lithium-ion batteries have been the subject of increased scrutiny the past couple of years due to safety concerns; primarily that they can catch fire in certain extreme circumstances. The tech sector relies on these batteries for everything from laptops to cars, and competition is heating up to build the next generation of safer and more powerful lithium-ions. Two companies, one in Illinois and one in Germany, are the latest entrants in the race, boasting that their batteries are nonflammable and have increased performance. Both versions require additional development before they appear in consumer and commercial products.
Tech Security to Grow - Industry experts predict significant growth in technology that provides cyber security, the security of computers and online information, with potential benefits for many tech companies. Indications of the predicted growth are evident: President Bush wants to increase cyber security spending 73 percent in fiscal year 2009 compared to 2008. Experts also predict growth in spending for cyber security from major corporations for protection from identity theft.
Competitive Landscape
Demand often depends on the income of consumers or the profitability of business customers, because many technology products and services are expensive. The profitability of individual companies is driven by their ability to develop and market new products. Large companies often have advantages in marketing and in access to capital. Small companies can compete successfully if they have expertise in a particular field of knowledge.
Technology Sector Industry Forecast
from Hoover's/D&B subsidiary First Research
The output of US computers, electronic components, and computer and data services is forecast to increase at an annual compounded rate of 4.8 percent between 2007 and 2012.
Computers, Components, & Computing Services Growth Steadies
First Research forecasts are based on INFORUM forecasts that are licensed from the Interindustry Economic Research Fund, Inc. (IERF) in College Park, MD. INFORUM's "interindustry-macro" approach to modeling the economy captures the links between industries and the aggregate economy.

First Research Opportunity Rating
The First Research Opportunity Rating is First Research's estimate of industry performance vs. industry risk over the next 12 to 24 months.

- Demand: Innovation drives continuing demand
- Often need expensive inputs
- Risk: Slowing economy limits spending on non-essentials
Industries Where Toshiba America Competes
- Computer Hardware (primary)
- Consumer Products Manufacturers
- Electronics
- Health Care
- Industrial Manufacturing
- Telecommunications Equipment




