TNS Custom Company Description
TNS Group (formerly Taylor Nelson Sofres) wants to know what you watch on the telly, what you eat for breakfast, and even what qualities you value in a friend. The company is a leading global provider of custom research, serving customers in over 70 countries. It offers market data on industries such as automotive, consumer products and retail, financial services, health care, and information technology. TNS provides a variety of branded online research products specializing in ad effectiveness, product development, Web site evaluation, and consumer behavior analysis. In October 2008, TNS Group was acquired by media giant WPP for £1.6 billion. TNS now resides under WPP's Kantar Group division.
View the Comprehensive Company Description for TNS Custom
The Company Description provides a historical perspective of TNS Custom's organization from inception to current status.
Produced by Hoover's in-house editorial team, the Company Description tracks ownership transitions, company progress via mergers and acquisitions, major growth milestones, and strategic initiatives, to provide a holistic view of TNS Custom's evolution in the marketplace.
