The CW Company Description
This company hopes to prove there's room on the small screen for more than just the Big Four. Launched in 2006, The CW Network is a national TV network that reaches almost 95% of the country with prime-time programming aimed mostly at the young adult audience segment. Its top shows include America's Next Top Model, One Tree Hill and Smallville, as well as some afternoon and Saturday morning shows. The CW is a 50-50 joint venture between Warner Bros. Entertainment and CBS Corporation; its network of broadcast affiliates is anchored by local stations owned by Tribune Company and CBS.
View the Comprehensive Company Description for The CW
The Company Description provides a historical perspective of The CW's organization from inception to current status.
Produced by Hoover's in-house editorial team, the Company Description tracks ownership transitions, company progress via mergers and acquisitions, major growth milestones, and strategic initiatives, to provide a holistic view of The CW's evolution in the marketplace.
