Sunny Delight Company Description
Rising from a purchase from Procter & Gamble, the Sunny Delight Beverages Co. (SDBC) was founded in 2004. Managed by a team of former P&G execs, Sunny Delight has now reached high noon with the manufacture of its juice-based drinks. The company's brands, which are fortified with vitamins B1 and C and are primarily marketed to children, include SunnyD Original and SunnyD Orange Blends. They are available throughout North America and Western Europe (France, Spain, Portugal, and the UK). Sunny Delight is owned by Beverage Holdings, a unit of US private investment firm, J.W. Childs.
View the Comprehensive Company Description for Sunny Delight
The Company Description provides a historical perspective of Sunny Delight's organization from inception to current status.
Produced by Hoover's in-house editorial team, the Company Description tracks ownership transitions, company progress via mergers and acquisitions, major growth milestones, and strategic initiatives, to provide a holistic view of Sunny Delight's evolution in the marketplace.
