Sean John Company Description
While Diddy is considered a bad boy in the music industry, he's busy making a name for his bad boys in fashion circles. Founded by Sean "Diddy" Combs in 1998, Sean John Clothing designs, produces, and distributes high-end urban fashion and accessories targeted to trendy males and females. The design firm, which is owned by Bad Boy Worldwide Entertainment Group, opened several stores in recent years and formed a joint venture, Outspoke LLC, with Zac Posen. Sean John Clothing has signed a numerous licensing agreements for apparel related to its clothing, a Sean John fragrance with Estée Lauder, and Ciroc Vodka through a partnership with Diageo.
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The Company Description provides a historical perspective of Sean John's organization from inception to current status.
Produced by Hoover's in-house editorial team, the Company Description tracks ownership transitions, company progress via mergers and acquisitions, major growth milestones, and strategic initiatives, to provide a holistic view of Sean John's evolution in the marketplace.
