Remington Arms Company, Inc.Madison, NC, United States

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Remington Arms Competition

Now Viewing Remington Arms's competition in: Gun Manufacturing (primary)

Call Preparation Questions

Customers, Marketing, Pricing, Competition

Does the company have regional or national distribution for its products? -

Does the company sell mainly to shooters, hunters, police, or government agencies? -

Does the company sell to wholesale distributors or directly to retailers? -

How does the company advertise? - Magazine advertising is heavily used by many companies.

How does the company differentiate itself from competitors? -

How does the company determine pricing for different gun products? - Prices can range from less than $100 up to several thousand.

Competitive Landscape

Demand, which has been flat for years, is driven partly by hunters and partly by weapon upgrades by police departments. The profitability of individual companies is closely linked to marketing. Small companies can compete effectively by producing premium-priced high-quality or decorative guns. Although automation has increased, the industry is still fairly labor-intensive: average annual revenue per worker is about $150,000.

Business Challenges

CRITICAL ISSUES

Industry Highly Regulated - Because of the nature of the product, the industry is tightly regulated by federal and state governments. Manufacturers must be licensed, are prohibited from making certain products, can sell only to licensed dealers, and have to mark and track every individual gun. Gun ownership is a contentious political issue.

Gun Manufacturers Targets of Lawsuits - Because guns are dangerous, manufacturers are regularly the target of lawsuits that look for large financial penalties. Such lawsuits typically allege defective manufacture or negligent distribution. Large legal awards could bankrupt manufacturers or increase the cost of insurance to prohibitive levels.

Industries Where Remington Arms Competes

  • Consumer Products Manufacturers
    • Sporting Goods & Equipment
      • Firearms & Accessories(primary)

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