RC2 Corporation Company Description
RC2 has tackled the Learning Curve of selling preschool products. The company has shifted its emphasis from replica car products to infant, toddler, and preschool care and play products. RC2's infant and preschool lines are marketed under the Learning Curve family of brands (such as Eden and Lamaze) and include developmental toys and dolls, as well as items for feeding and safety. The company still makes plastic and die-cast replicas of cars and trucks, including popular replica items Ertl agricultural vehicles (such as tractors) and Johnny Lightning vintage cars and trucks. It also makes video game character figurines, toys for children, and model kits.
View the Comprehensive Company Description for RC2 Corporation
The Company Description provides a historical perspective of RC2 Corporation's organization from inception to current status.
Produced by Hoover's in-house editorial team, the Company Description tracks ownership transitions, company progress via mergers and acquisitions, major growth milestones, and strategic initiatives, to provide a holistic view of RC2 Corporation's evolution in the marketplace.
