Playmates Toys Limited Company Description
When kids wish upon a star, they may be wishing for one of Playmates' toys. Playmates makes dolls and action figures through licensing agreements with companies such as Disney and Nickelodeon. The company's lineup includes Teenage Mutant Ninja Turtles and Disney's Little Princess (featuring characters such as Ariel, Cinderella, and Belle from both classic and newer animated films). It also makes other dolls including Water Babies, Strawberry Shortcake, and Amazing Amanda. The majority of Playmates' revenue comes from North America. Chairman Thomas Chan owns almost 40% of the company, which was founded in 1966 by Sam Chan as an OEM doll maker.
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The Company Description provides a historical perspective of Playmates Toys Limited's organization from inception to current status.
Produced by Hoover's in-house editorial team, the Company Description tracks ownership transitions, company progress via mergers and acquisitions, major growth milestones, and strategic initiatives, to provide a holistic view of Playmates Toys Limited's evolution in the marketplace.
