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After studying business in France, Germany and North America, he joined the Ricard company in 1967. He held successively positions in every department of the company, notably in production, sales and financial services, and became President of the Ricard company in 1972. With the formation of Pernod Ricard in 1975, he became Group Managing Director, then Chairman and CEO in 1978. Since then, he has set himself two missions: diversifying the Group's product range beyond aniseed drinks and accele...
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