Patagonia, Inc. Company Description
Patagonia has scaled the peak of outdoor apparel marketing, selling rugged clothing and accessories to mountain climbers, skiers, surfers, and other extreme sports lovers and environmentalists who are willing to pay a premium for the Patagonia brand name and ethic. Besides its signature Patagonia line (outdoor gear and apparel), the company also sells gear from sister companies Lotus Designs (paddling gear), Water Girl (women's sportswear), and Great Pacific Iron Works (outdoor gear and apparel retailer). It sells the clothes, gear, accessories, and luggage through specialty retailers, a catalog, a Web site, and its own stores. Patagonia is owned by Lost Arrow Corporation.
View the Comprehensive Company Description for Patagonia, Inc.
The Company Description provides a historical perspective of Patagonia, Inc.'s organization from inception to current status.
Produced by Hoover's in-house editorial team, the Company Description tracks ownership transitions, company progress via mergers and acquisitions, major growth milestones, and strategic initiatives, to provide a holistic view of Patagonia, Inc.'s evolution in the marketplace.
