Oracle Competition
Now Viewing Oracle's competition in: Computer Software Development (primary)
Recent Developments
Rise in Industry Employment Indicates Growth - Industry employment rose recently, indicating that software development companies are creating new products, providing more services, or expanding operations. US employment at software publishers rose 2.2 percent in November 2007 over year-earlier levels. Average annual employment grew 2.3 percent in 2006.
Average Annual Producer Prices Change Little - Software makers' prices have been flat in recent years, despite occasional fluctuation. Average annual producer prices for US software publishers declined less than 0.5 percent in 2007, according to preliminary government estimates. The industry's average annual producer prices rose 0.3 percent in 2006.
Retail Software Sales Fall from Year-Ago Levels - Software retail sales, an indicator of current demand for software development, recently dropped from year-ago levels on lower demand from small businesses and consumers. Retail sales at US computer and software stores fell 1 percent in November 2007 compared to a year earlier. Average annual retail sales of computers and software were flat in 2006.
Competitive Landscape
The US economy heavily influences business spending for software products. The success of programming companies depends heavily on strong technical expertise. The success of packaged-software companies depends on technical expertise and good marketing. Small software companies compete mainly by developing packaged products in small niches or producing custom products for individuals. Many small companies form alliances with larger ones in order to market their products.
Computer Software Development Industry Forecast
from Hoover's/D&B subsidiary First Research
The output of US software publishers is forecast to grow at an annual compounded rate of 5.7 percent between 2007 and 2012.
Computer Software Growth Even
First Research forecasts are based on INFORUM forecasts that are licensed from the Interindustry Economic Research Fund, Inc. (IERF) in College Park, MD. INFORUM's "interindustry-macro" approach to modeling the economy captures the links between industries and the aggregate economy.
First Research Opportunity Rating
The First Research Opportunity Rating is First Research's estimate of industry performance vs. industry risk over the next 12 to 24 months.
- Demand: Internet use drives new software development
- Efficient use of expensive labor required
- Risk: Slowing economy cuts corporate demand
Industries Where Oracle Competes
- Computer Software
- Database & File Management Software (primary)
- Business Intelligence Software
- Collaborative Software
- Content & Document Management Software
- Customer Relationship Management, Marketing & Sales Software
