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New Balance Athletic Shoe, Inc. Business Reports

New Balance Athletic Shoe, Inc. Overview

Address

Brighton Landing,
20 Guest St. Boston, 
MA 02135 United States
Phone: 617-783-4000
Fax:617-787-9355
Toll Free:800-622-1218

Company Description

New Balance Athletic Shoe runs on its everyman (and everywoman) appeal. Unlike its rivals, the footwear firm shuns celebrity endorsers. By spotlighting lesser-known athletes, New Balance claims to emphasize substance over style. The approach attracts Boomer jock clients who are less fickle than the teens chased by its rivals. Besides making and selling men's and women's shoes for running, cross training, basketball, tennis, hiking, and golf, it offers fitness apparel and kids' shoes and owns leather boot and shoe maker Dunham. It sells its footwear in its own stores and those of specialty retailers. Founded in 1906 as New Balance Arch Company to make arch supports, it's known for its selection of shoe widths.

New Balance Athletic Shoe, Inc. Company Profile Report

Purchase Report
 
$49

Hoover's industry experts provide proprietary editorial analysis supplemented with content from multiple data sources to bring you the Company Profile Report. The depth of each report varies, so be sure to view the sample and review the report contents listed next.

 

Sections Included in Report

  • Company Overview
  • Company Description
  • People
  • Biographies
  • Historical Events
  • Industry Information
  • Financial Summary
  • Historical Financials
  • Competitors List

    Company Profile Report Highlights

    • Company Description

      Quickly grasp how a company operates and understand its current business environment.
    • Industry Information

      Identify the often times disparate industries a company does business in, and find the corresponding SIC and NAICS codes.
    • Biographies

      Learn the background and technology interests of the company's executives, to better understand possible growth directions.
    • Company History

      When you want to know where a company is going, you'll be helped by first knowing where it's been. Use this to get up to speed on a company's history.
    • Key People

      Uncover the roles and responsibilities of the management team and identify the correct decision maker, so you are sure to talk to the right contact.
    • Company Financials

      Review key financial information to gauge health and growth potential.

    Company Profile Report

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    $49

      Choose below from the available Industry Reports related to 

    • Sporting Goods Manufacturing Industry Report
    • Apparel Manufacturing Industry Report
    • Footwear Manufacturing Industry Report

    Sporting Goods Manufacturing Industry Report

    Purchase Report
     
    $129

    Overview

    The US sporting goods manufacturing industry includes about 1,300 companies with combined annual revenue of about $10 billion. Large companies include Callaway Golf Company; Easton-Bell Sports; the Spalding division of Russell Brands; ICON Health & Fitness; and Rawlings Sporting Goods (a subsidiary of Jarden Corporation). The industry is concentrated: the 50 largest companies account for about 60 percent of industry revenue.

    SIC: 3482, 3949, 3484, 3751

    NAICS: 332992, 339920, 332994, 336991

     

    Sample Questions & Answers

    How dependent is the company on US employment levels?

    The sporting goods industry relies heavily on consumer disposable income. The industry depends on the general health of the US economy and the economies of key export markets in Europe and Asia. Factors, including unemployment levels, energy costs,...

     

    How long are the company's product life cycles?

    Due to shifting consumer interests and desire for increased innovation, sporting goods product life cycles can be quite short, often less than two years. A company's design and R&D departments are constantly challenged to predict consumer preferences...

     

    To read this full Call Prep Question and others, purchase the full report.

     

    General Report Description

    Save valuable research time, increase confidence on sales calls, and get the competitive edge to win more business with Hoover's Industry Report. Proprietary editorial analysis synthesizes hundreds of sources into an easy-to-digest format so that you can quickly understand a client's business challenges. Insight into critical business issues, industry trends and opportunities, and financial benchmarks is an integral part of each report.

     

    Sections Included in Report

    • Industry Overview
    • Quarterly Industry Update
    • Business Challenges
    • Trends and Opportunities
    • Call Preparation Questions
    • Financial Information
    • Industry Forecast
    • Website and Media Links
    • Glossary of Acronyms

      Industry Report Highlights:

      • Recent Developments

        Stay up to date on crucial industry news that may affect your strategy.
      • Trends & Opportunities

        Identify avenues for expansion and get prospects thinking about growth opportunities that justify investing in your product.
      • Call Preparation Questions

        Gain instant rapport with prospects during your sales calls using done-for-you call preparation questions.
      • Industry Forecast

        Identify growth and integrate projections in your own business planning.
      • Business Challenges

        Engage your prospects with solution selling that makes their life easier by first understanding their pain points.
      • Executive Insight

        Identify the correct decision maker and tailor your presentation to his or her needs, and maximize the effectiveness of your pitch.
      • Financial Information

        Increase your credibility and support your presentations by adding verifiable industry metrics.
      • Web Links & Acronyms

        Speak the Prospect's language by demonstrating an understanding of industry trade associations and jargon.

      Sporting Goods Manufacturing Industry Report

      Purchase Report
       
      $129

      Apparel Manufacturing Industry Report

      Purchase Report
       
      $129

      Overview

      The US apparel manufacturing industry includes about 8,000 companies that have combined annual revenue of about $14 billion. Large companies include Levi Strauss, PVH, VF Corporation, and Warnaco. The industry is fragmented: the 50 largest companies generate less than 40 percent of revenue. The industry includes knitting mills, but most apparel is cut and sewn.

      SIC: 2353, 2341, 2371, 2381, 3021, 3142, 3143, 3144, 3149, 2369, 2339, 2337, 2335, 2331, 2326, 2325, 2323, 2322, 2321, 2311, 2254, 2253, 2252, 2251

      NAICS: 315111, 315119, 315191, 315192, 315211, 315212, 315221, 315222, 315223, 315224, 315225, 315228, 315231, 315232, 315233, 315234, 315239, 315291, 315292, 315299, 315991, 315992, 315993, 315999, 316211, 316212, 316213, 316214, 316219

       

      Sample Questions & Answers

      How is the company managing competitive pressure from low-priced foreign imports?

      About 85 percent of apparel sold in the US is made abroad because of lower labor costs and the high labor content of most products. Imports come from foreign apparel makers, but also from the foreign plants of US and contract manufacturers. Many US...

       

      What steps is the company taking to better compete for the business of large retailers?

      Many apparel manufacturers depend on a few customers for most revenue. Large clothing chains account for a large portion of industry sales. The growth of large chains also cuts smaller manufacturers out of large orders because they're unable to...

       

      To read this full Call Prep Question and others, purchase the full report.

       

      General Report Description

      Save valuable research time, increase confidence on sales calls, and get the competitive edge to win more business with Hoover's Industry Report. Proprietary editorial analysis synthesizes hundreds of sources into an easy-to-digest format so that you can quickly understand a client's business challenges. Insight into critical business issues, industry trends and opportunities, and financial benchmarks is an integral part of each report.

       

      Sections Included in Report

      • Industry Overview
      • Quarterly Industry Update
      • Business Challenges
      • Trends and Opportunities
      • Call Preparation Questions
      • Financial Information
      • Industry Forecast
      • Website and Media Links
      • Glossary of Acronyms

        Industry Report Highlights:

        • Recent Developments

          Stay up to date on crucial industry news that may affect your strategy.
        • Trends & Opportunities

          Identify avenues for expansion and get prospects thinking about growth opportunities that justify investing in your product.
        • Call Preparation Questions

          Gain instant rapport with prospects during your sales calls using done-for-you call preparation questions.
        • Industry Forecast

          Identify growth and integrate projections in your own business planning.
        • Business Challenges

          Engage your prospects with solution selling that makes their life easier by first understanding their pain points.
        • Executive Insight

          Identify the correct decision maker and tailor your presentation to his or her needs, and maximize the effectiveness of your pitch.
        • Financial Information

          Increase your credibility and support your presentations by adding verifiable industry metrics.
        • Web Links & Acronyms

          Speak the Prospect's language by demonstrating an understanding of industry trade associations and jargon.

        Apparel Manufacturing Industry Report

        Purchase Report
         
        $129

        Footwear Manufacturing Industry Report

        Purchase Report
         
        $129

        Overview

        The US footwear manufacturing industry consists of about 250 manufacturers with sales of about $2 billion. The major shoe companies in the US, including NIKE, Skechers USA, and Timberland, are mainly owners of brand names that "source" their shoes from independent manufacturers outside the US. Some large US producers, like New Balance, make a substantial share of their shoes in the US; some smaller operations manufacture all their shoes in the US.

        SIC: 3149, 3143, 3142, 3021, 3144

        NAICS: 316213, 316214, 316212, 316211, 316219

         

        Sample Questions & Answers

        What strategies does the company have to broaden its marketing efforts?

        The profitability of US shoe companies depends on marketing skills, because competition from overseas tends to put downward pressure on prices. US producer prices for the industry rose by just 11 percent between 2004 and 2011. With only moderate...

         

        How does the company manage shifts in consumer fashion trends?

        Shoe manufacturers need to adequately anticipate and react to consumer demand, which can be difficult to understand or predict. The development cycle in the industry -- from initial shoe design to retail sale -- is about a year, long enough so that...

         

        To read this full Call Prep Question and others, purchase the full report.

         

        General Report Description

        Save valuable research time, increase confidence on sales calls, and get the competitive edge to win more business with Hoover's Industry Report. Proprietary editorial analysis synthesizes hundreds of sources into an easy-to-digest format so that you can quickly understand a client's business challenges. Insight into critical business issues, industry trends and opportunities, and financial benchmarks is an integral part of each report.

         

        Sections Included in Report

        • Industry Overview
        • Quarterly Industry Update
        • Business Challenges
        • Trends and Opportunities
        • Call Preparation Questions
        • Financial Information
        • Industry Forecast
        • Website and Media Links
        • Glossary of Acronyms

          Industry Report Highlights:

          • Recent Developments

            Stay up to date on crucial industry news that may affect your strategy.
          • Trends & Opportunities

            Identify avenues for expansion and get prospects thinking about growth opportunities that justify investing in your product.
          • Call Preparation Questions

            Gain instant rapport with prospects during your sales calls using done-for-you call preparation questions.
          • Industry Forecast

            Identify growth and integrate projections in your own business planning.
          • Business Challenges

            Engage your prospects with solution selling that makes their life easier by first understanding their pain points.
          • Executive Insight

            Identify the correct decision maker and tailor your presentation to his or her needs, and maximize the effectiveness of your pitch.
          • Financial Information

            Increase your credibility and support your presentations by adding verifiable industry metrics.
          • Web Links & Acronyms

            Speak the Prospect's language by demonstrating an understanding of industry trade associations and jargon.

          Footwear Manufacturing Industry Report

          Purchase Report
           
          $129