Kenneth Cole Productions, Inc.&nbsp;Business Reports

Footwear Manufacturing Industry Report

Overview

The US footwear manufacturing industry consists of about 250 manufacturers with sales of about $2 billion. The major shoe companies in the US, including NIKE, Skechers USA, and Timberland, are mainly owners of brand names that "source" their shoes from independent manufacturers outside the US. Some large US producers, like New Balance, make a substantial share of their shoes in the US; some smaller operations manufacture all their shoes in the US.

SIC: 3149, 3143, 3142, 3021, 3144

NAICS: 316213, 316214, 316212, 316211, 316219

Sample Questions & Answers

What strategies does the company have to broaden its marketing efforts?

The profitability of US shoe companies depends on marketing skills, because competition from overseas tends to put downward pressure on prices. US producer prices for the industry rose by just 11 percent between 2004 and 2011. With only moderate...

How does the company manage shifts in consumer fashion trends?

Shoe manufacturers need to adequately anticipate and react to consumer demand, which can be difficult to understand or predict. The development cycle in the industry -- from initial shoe design to retail sale -- is about a year, long enough so that...

To read this full Call Prep Question and others, purchase the full report.

General Report Description

Save valuable research time, increase confidence on sales calls, and get the competitive edge to win more business with Hoover's Industry Report. Proprietary editorial analysis synthesizes hundreds of sources into an easy-to-digest format so that you can quickly understand a client's business challenges. Insight into critical business issues, industry trends and opportunities, and financial benchmarks is an integral part of each report.

Sections Included in Report

Industry Overview
Quarterly Industry Update
Business Challenges
Trends and Opportunities
Call Preparation Questions
Financial Information
Industry Forecast
Website and Media Links
Glossary of Acronyms

Industry Report Highlights:

Recent Developments
Stay up to date on crucial industry news that may affect your strategy.
Trends & Opportunies
Identify avenues for expansion and get prospects thinking about growth opportunities that justify investing in your product.
Call Preparation Questions
Gain instant rappart with prospects during youir sales calls using done-for-you call prearation questions.
Industry Forecast
Identify growth and integrate projections in your own business planing.

Business Challenges
Engage your prospects with solution selling that makes their life easier by first understanding their pain points.
Executive Insight
Identify the correct decision maker and tailor your presentation to his or her needs, and maximize the effectiveness of your pitch.
Financial Information
Increase your credibility and support your presentations by adding verifiable industry metrics.
Web Links & Acronyms
Speak the Prospect's language by demonstrating an understanding of industry trade associations and jargon.

Footwear Manufacturing Industry Report

Clothing Stores Industry Report

Overview

The US clothing stores industry includes about 100,000 stores with combined annual revenue of about $150 billion. Large companies include TJX Companies (TJ Maxx, Marshalls); Gap; Limited Brands; Ross; and Abercrombie & Fitch. The industry is concentrated: the 50 largest companies account for about 65 percent of industry revenue.

SIC: 5611, 5621, 5661, 5641, 5651, 5632

NAICS: 448110, 448120, 448130, 448210, 448150, 448190, 448140

Sample Questions & Answers

How does the company protect itself from drops in consumer spending?

Consumers buy more clothing when they have more disposable income and the economy is healthy. Under recessionary conditions, clothing stores sales can slow significantly. Economic factors that drive consumer spending, including personal income,...

How does the company address competition from mass merchants, such as Target and Wal-Mart?

The rapid expansion of mass merchants like Wal-Mart and Target has pressured clothing retailers at the lower and middle segments of the market. By selling stylish clothes and accessories at low prices, mass merchants attract consumers looking for...

To read this full Call Prep Question and others, purchase the full report.

General Report Description

Save valuable research time, increase confidence on sales calls, and get the competitive edge to win more business with Hoover's Industry Report. Proprietary editorial analysis synthesizes hundreds of sources into an easy-to-digest format so that you can quickly understand a client's business challenges. Insight into critical business issues, industry trends and opportunities, and financial benchmarks is an integral part of each report.

Sections Included in Report

Industry Overview
Quarterly Industry Update
Business Challenges
Trends and Opportunities
Call Preparation Questions
Financial Information
Industry Forecast
Website and Media Links
Glossary of Acronyms

Industry Report Highlights:

Recent Developments
Stay up to date on crucial industry news that may affect your strategy.
Trends & Opportunies
Identify avenues for expansion and get prospects thinking about growth opportunities that justify investing in your product.
Call Preparation Questions
Gain instant rappart with prospects during youir sales calls using done-for-you call prearation questions.
Industry Forecast
Identify growth and integrate projections in your own business planing.

Business Challenges
Engage your prospects with solution selling that makes their life easier by first understanding their pain points.
Executive Insight
Identify the correct decision maker and tailor your presentation to his or her needs, and maximize the effectiveness of your pitch.
Financial Information
Increase your credibility and support your presentations by adding verifiable industry metrics.
Web Links & Acronyms
Speak the Prospect's language by demonstrating an understanding of industry trade associations and jargon.

Clothing Stores Industry Report

Internet & Mail-Order Retail Industry Report

Overview

The Internet and mail-order retail industry in the US includes about 20,000 companies with combined annual revenue of about $270 billion. Major companies include Lands’ End, LL Bean, Amazon, Overstock, and Hanover Direct. The industry is concentrated: the top 50 companies account for about 70 percent of industry revenue. Over the past five years, the bulk of the industry's revenue has shifted from catalog to Internet sales. While most brick-and-mortar retailers have an online presence and many also offer catalog sales, this profile focuses on retailers who use the Internet or catalogs as their sole or primary sales channel.

SIC: 5961

NAICS: 454111, 454113

Sample Questions & Answers

How does the current economic environment affect the company's sales outlook?

Catalog and Internet retailers sell primarily discretionary goods and services, so demand varies with changes in personal income. Consumers delay or cut back on computers, new clothing, home furnishings, and other discretionary items when the economy...

How does the company compete with online sales by traditional retailers?

Traditional retailers are becoming the dominant online retailers by leveraging high consumer awareness. Consumers are moving to large brands that have online capability and that they're familiar with. Internet retailing has been growing rapidly.

To read this full Call Prep Question and others, purchase the full report.

General Report Description

Save valuable research time, increase confidence on sales calls, and get the competitive edge to win more business with Hoover's Industry Report. Proprietary editorial analysis synthesizes hundreds of sources into an easy-to-digest format so that you can quickly understand a client's business challenges. Insight into critical business issues, industry trends and opportunities, and financial benchmarks is an integral part of each report.

Sections Included in Report

Industry Overview
Quarterly Industry Update
Business Challenges
Trends and Opportunities
Call Preparation Questions
Financial Information
Industry Forecast
Website and Media Links
Glossary of Acronyms

Industry Report Highlights:

Recent Developments
Stay up to date on crucial industry news that may affect your strategy.
Trends & Opportunies
Identify avenues for expansion and get prospects thinking about growth opportunities that justify investing in your product.
Call Preparation Questions
Gain instant rappart with prospects during youir sales calls using done-for-you call prearation questions.
Industry Forecast
Identify growth and integrate projections in your own business planing.

Business Challenges
Engage your prospects with solution selling that makes their life easier by first understanding their pain points.
Executive Insight
Identify the correct decision maker and tailor your presentation to his or her needs, and maximize the effectiveness of your pitch.
Financial Information
Increase your credibility and support your presentations by adding verifiable industry metrics.
Web Links & Acronyms
Speak the Prospect's language by demonstrating an understanding of industry trade associations and jargon.

Internet & Mail-Order Retail Industry Report

Retail Sector Industry Report

Overview

The US retail industry includes about 1 million outlets with combined annual revenue of about $4 trillion. Major companies include Wal-Mart, Home Depot, Kroger, Costco, and Target. While large companies dominate some retail sectors (such as mass merchandisers and grocery stores), other sectors (such as auto dealers and convenience stores) are fragmented. Many specialty retailers are single-store operations.

SIC: 5983, 5984, 5989, 5992, 5993, 5994, 5995, 5999, 7389, 5211, 5231, 5251, 5261, 5271, 5311, 5331, 5399, 5411, 5421, 5431, 5441, 5451, 5461, 5499, 5511, 5521, 5531, 5541, 5551, 5561, 5571, 5599, 5611, 5621, 5632, 5641, 5651, 5661, 5712, 5713, 5714, 5722, 5731, 5734, 5735, 5736, 5912, 5921, 5932, 5941, 5942, 5943, 5944, 5945, 5946, 5947, 5948, 5961, 5962

NAICS: 445299, 445310, 446110, 446120, 446130, 446191, 446199, 447110, 447190, 448110, 448120, 448130, 448140, 448150, 448190, 448210, 448310, 454319, 454390, 448320, 451110, 451120, 451130, 451140, 451211, 451212, 451220, 452111, 452112, 452910, 452990, 453110, 453210, 453220, 453310, 453910, 453920, 453930, 453991, 453998, 454111, 454112, 454113, 454210, 454311, 454312, 441110, 441120, 441210, 441221, 441222, 441229, 441310, 441320, 442110, 442210, 442291, 442299, 443111, 443112, 443120, 443130, 444110, 444120, 444130, 444190, 444210, 444220, 445110, 445120, 445210, 445220, 445230, 445291, 445292

Sample Questions & Answers

How sensitive is the company's business to the economy?

Economic factors, including personal income, consumer confidence, job growth, and interest rates, can greatly affect consumer spending and the retail sector. During recessionary periods, retail sales growth can slow drastically and even decline.

How does the company compete with large retailers?

In many retail segments, large companies dominate and hold the majority of the market. Even specialty retailers in fragmented markets must compete with mass merchandisers and warehouse clubs that offer a smaller selection of comparable merchandise at...

To read this full Call Prep Question and others, purchase the full report.

General Report Description

Save valuable research time, increase confidence on sales calls, and get the competitive edge to win more business with Hoover's Industry Report. Proprietary editorial analysis synthesizes hundreds of sources into an easy-to-digest format so that you can quickly understand a client's business challenges. Insight into critical business issues, industry trends and opportunities, and financial benchmarks is an integral part of each report.

Sections Included in Report

Industry Overview
Quarterly Industry Update
Business Challenges
Trends and Opportunities
Call Preparation Questions
Financial Information
Industry Forecast
Website and Media Links
Glossary of Acronyms

Industry Report Highlights:

Recent Developments
Stay up to date on crucial industry news that may affect your strategy.
Trends & Opportunies
Identify avenues for expansion and get prospects thinking about growth opportunities that justify investing in your product.
Call Preparation Questions
Gain instant rappart with prospects during youir sales calls using done-for-you call prearation questions.
Industry Forecast
Identify growth and integrate projections in your own business planing.

Business Challenges
Engage your prospects with solution selling that makes their life easier by first understanding their pain points.
Executive Insight
Identify the correct decision maker and tailor your presentation to his or her needs, and maximize the effectiveness of your pitch.
Financial Information
Increase your credibility and support your presentations by adding verifiable industry metrics.
Web Links & Acronyms
Speak the Prospect's language by demonstrating an understanding of industry trade associations and jargon.

Retail Sector Industry Report