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Invenda Corporation Business Reports

Invenda Corporation Overview

Address

6901 Rockledge Dr.,
6th Fl. Bethesda, 
MD 20817 United States
Phone: 240-333-6100
Fax:240-333-6250

Company Description

Invenda Corporation wants to get inventive when it comes to consumer reviews. An interactive direct marketing firm, the company's primary operations, ConsumerReview.com, provides advertising and e-commerce services through its product interest Web communities, which foster communication and consumer reviews for various products. Websites within its network include PhotographyREVIEW.com, CarREVIEW.com, and AudioREVIEW.com, among others. In May 2010, Invenda sold two of its former divisions -- E-centives and Collabrys -- to shopper marketing giant Catalina Marketing. Both divisions developed software for database management, e-mail marketing, and promotions.

Invenda Corporation Company Profile Report

Purchase Report
 
$29

Hoover's industry experts provide proprietary editorial analysis supplemented with content from multiple data sources to bring you the Company Profile Report. The depth of each report varies, so be sure to view the sample and review the report contents listed next.

 

Sections Included in Report

  • Company Overview
  • People
  • Biographies
  • Historical Events
  • Industry Information
  • Historical Financials
  • Competitors List
  • Competitive Landscape

    Company Profile Report Highlights

    • Company Description

      Quickly grasp how a company operates and understand its current business environment.

    • Industry Information

      Identify the often times disparate industries a company does business in, and find the corresponding SIC and NAICS codes.

    • Biographies

      Learn the background and technology interests of the company's executives, to better understand possible growth directions.

    • Company History

      When you want to know where a company is going, you'll be helped by first knowing where it's been. Use this to get up to speed on a company's history.

    • Key People

      Uncover the roles and responsibilities of the management team and identify the correct decision maker, so you are sure to talk to the right contact.

    • Company Financials

      Review key financial information to gauge health and growth potential.

    Company Profile Report

    Purchase Report
     
    $29

      Choose below from the available Industry Reports related to 

    • Professional Services Sector Industry Report
    • Advertising & Marketing Services Industry Report
    • Direct Marketing Services Industry Report
    • Sales Promotion Services Industry Report
    • Internet Publishing, Broadcasting & Search Portals Industry Report

    Professional Services Sector Industry Report

    Purchase Report
     
    $129

    Overview

    The US professional services industry includes about 770,000 firms with combined annual revenue of more than $1 trillion. Major firms include Booz Allen Hamilton, Computer Sciences Corporation (CSC), Gensler, IBM, Jacobs Engineering Group, Omnicom, PricewaterhouseCoopers, and Skadden, Arps, Slate, Meagher & Flom. The industry is highly fragmented: the 50 largest firms account for less than 20 percent of revenue.

    SIC: 8743, 8999, 0781, 0741, 7335, 4731, 5199, 6541, 7221, 7291, 7311, 7312, 7313, 7319, 7331, 8742, 7336, 7361, 7371, 7373, 7376, 7379, 7389, 7819, 8111, 8711, 8712, 8713, 8721, 8731, 8732, 8734, 8741

    NAICS: 541940, 541990, 541110, 541120, 541191, 541199, 541211, 541213, 541214, 541219, 541310, 541430, 541490, 541511, 541512, 541513, 541519, 541611, 541612, 541613, 541614, 541618, 541620, 541690, 541711, 541712, 541720, 541810, 541820, 541830, 541840, 541850, 541860, 541870, 541890, 541910, 541921, 541922, 541930, 541320, 541330, 541340, 541350, 541360, 541370, 541380, 541410, 541420

     

    Sample Questions & Answers

    How does the firm adapt to lower demand during economic slowdowns?

    Many corporate customers cut outside expenses or delay major projects when profits are low. The revenue of many professional firms dropped during the late 2000s recession; particularly hard-hit were advertising, engineering, and IT services firms.

     

    How does the firm mitigate the risk that customers will sue?

    Because of the greater involvement of professional firms in the operations of corporate customers, firms face greater risk of blame or liability if their advice proves faulty. Customers are quicker to blame advisers, and regulators are more likely to...

     

    To read this full Call Prep Question and others, purchase the full report.

     

    General Report Description

    Save valuable research time, increase confidence on sales calls, and get the competitive edge to win more business with Hoover's Industry Report. Proprietary editorial analysis synthesizes hundreds of sources into an easy-to-digest format so that you can quickly understand a client's business challenges. Insight into critical business issues, industry trends and opportunities, and financial benchmarks is an integral part of each report.

     

    Sections Included in Report

    • Industry Overview
    • Quarterly Industry Update
    • Business Challenges
    • Trends and Opportunities
    • Call Preparation Questions
    • Financial Information
    • Industry Forecast
    • Website and Media Links
    • Glossary of Acronyms

      Industry Report Highlights:

      • Recent Developments

        Stay up to date on crucial industry news that may affect your strategy.

      • Trends & Opportunities

        Identify avenues for expansion and get prospects thinking about growth opportunities that justify investing in your product.

      • Call Preparation Questions

        Gain instant rapport with prospects during your sales calls using done-for-you call preparation questions.

      • Industry Forecast

        Identify growth and integrate projections in your own business planning.

      • Business Challenges

        Engage your prospects with solution selling that makes their life easier by first understanding their pain points.

      • Executive Insight

        Identify the correct decision maker and tailor your presentation to his or her needs, and maximize the effectiveness of your pitch.

      • Financial Information

        Increase your credibility and support your presentations by adding verifiable industry metrics.

      • Web Links & Acronyms

        Speak the Prospect's language by demonstrating an understanding of industry trade associations and jargon.

      Professional Services Sector Industry Report

      Purchase Report
       
      $129

      Advertising & Marketing Services Industry Report

      Purchase Report
       
      $129

      Overview

      The US advertising and marketing services industry includes about 37,000 companies with combined annual revenue of about $88 billion. Major companies include Interpublic, Omnicom, Valassis Communications, and the US operations of Publicis and WPP. The industry is fragmented: the top 50 companies generate about one-third of revenue.

      SIC: 8742, 7311, 7312, 7313, 8743, 5199, 7331, 7319

      NAICS: 541613, 541810, 541820, 541830, 541840, 541850, 541860, 541890, 541870

       

      Sample Questions & Answers

      How does the company cope with the cyclical nature of ad spending?

      Demand for advertising and marketing services is highly sensitive to the health of the overall economy. Spending by clients depends heavily on consumer confidence and retail sales. Agencies aim to maximize the usefulness of their campaigns during a...

       

      How reliant is the company on a few large customers?

      A majority of ad sales comes from a handful of conglomerates with multiple brands. Manufacturer, financial, and service industry consolidation has created larger ad accounts that require larger ad agencies. Many agencies have just a few customers,...

       

      To read this full Call Prep Question and others, purchase the full report.

       

      General Report Description

      Save valuable research time, increase confidence on sales calls, and get the competitive edge to win more business with Hoover's Industry Report. Proprietary editorial analysis synthesizes hundreds of sources into an easy-to-digest format so that you can quickly understand a client's business challenges. Insight into critical business issues, industry trends and opportunities, and financial benchmarks is an integral part of each report.

       

      Sections Included in Report

      • Industry Overview
      • Quarterly Industry Update
      • Business Challenges
      • Trends and Opportunities
      • Call Preparation Questions
      • Financial Information
      • Industry Forecast
      • Website and Media Links
      • Glossary of Acronyms

        Industry Report Highlights:

        • Recent Developments

          Stay up to date on crucial industry news that may affect your strategy.

        • Trends & Opportunities

          Identify avenues for expansion and get prospects thinking about growth opportunities that justify investing in your product.

        • Call Preparation Questions

          Gain instant rapport with prospects during your sales calls using done-for-you call preparation questions.

        • Industry Forecast

          Identify growth and integrate projections in your own business planning.

        • Business Challenges

          Engage your prospects with solution selling that makes their life easier by first understanding their pain points.

        • Executive Insight

          Identify the correct decision maker and tailor your presentation to his or her needs, and maximize the effectiveness of your pitch.

        • Financial Information

          Increase your credibility and support your presentations by adding verifiable industry metrics.

        • Web Links & Acronyms

          Speak the Prospect's language by demonstrating an understanding of industry trade associations and jargon.

        Advertising & Marketing Services Industry Report

        Purchase Report
         
        $129

        Direct Marketing Services Industry Report

        Purchase Report
         
        $129

        Overview

        The US direct marketing services industry includes about 3,500 companies with combined annual revenue of about $10 billion. Major companies include Harte-Hanks, Valassis Communications, and Vertis. The industry is fragmented: the 50 largest firms account for about 45 percent of revenue.

        SIC: 7331

        NAICS: 541860

         

        Sample Questions & Answers

        What trend is the company seeing in demand for its services?

        Spending on direct marketing is highly sensitive to the financial health of the US economy. Marketing spending is often viewed as a discretionary expense that can be cut when corporate profits fall. Increased demand for direct marketing services...

         

        How has the growth of email affected the company's business?

        The continued shift from letter correspondence to email will likely force the US Postal Service to keep increasing rates on standard mail to cover costs. Mail volume has declined over the last several years, according to the USPS. Higher postal rates...

         

        To read this full Call Prep Question and others, purchase the full report.

         

        General Report Description

        Save valuable research time, increase confidence on sales calls, and get the competitive edge to win more business with Hoover's Industry Report. Proprietary editorial analysis synthesizes hundreds of sources into an easy-to-digest format so that you can quickly understand a client's business challenges. Insight into critical business issues, industry trends and opportunities, and financial benchmarks is an integral part of each report.

         

        Sections Included in Report

        • Industry Overview
        • Quarterly Industry Update
        • Business Challenges
        • Trends and Opportunities
        • Call Preparation Questions
        • Financial Information
        • Industry Forecast
        • Website and Media Links
        • Glossary of Acronyms

          Industry Report Highlights:

          • Recent Developments

            Stay up to date on crucial industry news that may affect your strategy.

          • Trends & Opportunities

            Identify avenues for expansion and get prospects thinking about growth opportunities that justify investing in your product.

          • Call Preparation Questions

            Gain instant rapport with prospects during your sales calls using done-for-you call preparation questions.

          • Industry Forecast

            Identify growth and integrate projections in your own business planning.

          • Business Challenges

            Engage your prospects with solution selling that makes their life easier by first understanding their pain points.

          • Executive Insight

            Identify the correct decision maker and tailor your presentation to his or her needs, and maximize the effectiveness of your pitch.

          • Financial Information

            Increase your credibility and support your presentations by adding verifiable industry metrics.

          • Web Links & Acronyms

            Speak the Prospect's language by demonstrating an understanding of industry trade associations and jargon.

          Direct Marketing Services Industry Report

          Purchase Report
           
          $129

          Sales Promotion Services Industry Report

          Purchase Report
           
          $129

          Overview

          The US sales promotion services industry includes about 8,000 companies with combined annual revenue of about $12 billion. Major companies include subsidiaries of large marketing firms such as Carlson Marketing and subsidiaries of major advertising agencies such as Omnicom and WPP. The industry is fragmented: the top 50 companies account for less than 30 percent of industry revenue.

          SIC: 5199

          NAICS: 541890

           

          Sample Questions & Answers

          What trend is the company seeing in sales?

          The sales promotion services industry depends on the health of the national economy and business profitability. Specific companies can be very sensitive to particular industries as most sales promotion companies are small and many cater to just a few...

           

          How have customer M&As affected the company’s business?

          Many of the sales promotion services industry’s best customers are undergoing substantial consolidation. Major customers of sales promotion items, such as banks and pharmaceutical, telecommunication, and high-tech companies, are frequent merger or...

           

          To read this full Call Prep Question and others, purchase the full report.

           

          General Report Description

          Save valuable research time, increase confidence on sales calls, and get the competitive edge to win more business with Hoover's Industry Report. Proprietary editorial analysis synthesizes hundreds of sources into an easy-to-digest format so that you can quickly understand a client's business challenges. Insight into critical business issues, industry trends and opportunities, and financial benchmarks is an integral part of each report.

           

          Sections Included in Report

          • Industry Overview
          • Quarterly Industry Update
          • Business Challenges
          • Trends and Opportunities
          • Call Preparation Questions
          • Financial Information
          • Industry Forecast
          • Website and Media Links
          • Glossary of Acronyms

            Industry Report Highlights:

            • Recent Developments

              Stay up to date on crucial industry news that may affect your strategy.

            • Trends & Opportunities

              Identify avenues for expansion and get prospects thinking about growth opportunities that justify investing in your product.

            • Call Preparation Questions

              Gain instant rapport with prospects during your sales calls using done-for-you call preparation questions.

            • Industry Forecast

              Identify growth and integrate projections in your own business planning.

            • Business Challenges

              Engage your prospects with solution selling that makes their life easier by first understanding their pain points.

            • Executive Insight

              Identify the correct decision maker and tailor your presentation to his or her needs, and maximize the effectiveness of your pitch.

            • Financial Information

              Increase your credibility and support your presentations by adding verifiable industry metrics.

            • Web Links & Acronyms

              Speak the Prospect's language by demonstrating an understanding of industry trade associations and jargon.

            Sales Promotion Services Industry Report

            Purchase Report
             
            $129

            Internet Publishing, Broadcasting & Search Portals Industry Report

            Purchase Report
             
            $129

            Overview

            The Internet publishing, broadcasting and search portal industry includes about 3,200 companies with combined annual revenue of about $40 billion. Major companies include Google, IAC, and Yahoo!. The industry is highly concentrated: the top 50 companies account for about 80 percent of revenue.

            SIC: 

            NAICS: 519130

             

            Sample Questions & Answers

            What are the company's primary sources of revenue?

            Most Internet publishing companies depend on advertising for most of their revenue. Advertising is cyclical and dependent on economic cycles, meaning that during an economic downturn revenues can be strained. During the recession of the late 2000s,...

             

            How much of the company's resources are invested in new technology developments?

            Companies dedicate significant resources to the development and expansion of new technologies. Often 10 percent or more of revenues are reinvested into R&D to ensure that companies keep pace with the market. Due to the low barriers to entry into the...

             

            To read this full Call Prep Question and others, purchase the full report.

             

            General Report Description

            Save valuable research time, increase confidence on sales calls, and get the competitive edge to win more business with Hoover's Industry Report. Proprietary editorial analysis synthesizes hundreds of sources into an easy-to-digest format so that you can quickly understand a client's business challenges. Insight into critical business issues, industry trends and opportunities, and financial benchmarks is an integral part of each report.

             

            Sections Included in Report

            • Industry Overview
            • Quarterly Industry Update
            • Business Challenges
            • Trends and Opportunities
            • Call Preparation Questions
            • Financial Information
            • Industry Forecast
            • Website and Media Links
            • Glossary of Acronyms

              Industry Report Highlights:

              • Recent Developments

                Stay up to date on crucial industry news that may affect your strategy.

              • Trends & Opportunities

                Identify avenues for expansion and get prospects thinking about growth opportunities that justify investing in your product.

              • Call Preparation Questions

                Gain instant rapport with prospects during your sales calls using done-for-you call preparation questions.

              • Industry Forecast

                Identify growth and integrate projections in your own business planning.

              • Business Challenges

                Engage your prospects with solution selling that makes their life easier by first understanding their pain points.

              • Executive Insight

                Identify the correct decision maker and tailor your presentation to his or her needs, and maximize the effectiveness of your pitch.

              • Financial Information

                Increase your credibility and support your presentations by adding verifiable industry metrics.

              • Web Links & Acronyms

                Speak the Prospect's language by demonstrating an understanding of industry trade associations and jargon.

              Internet Publishing, Broadcasting & Search Portals Industry Report

              Purchase Report
               
              $129

              Invenda Corporation Overview

              Top 3 Competitors

              Company: Council of Better Business Bureaus, Inc.
              Location: Arlington, VA

              Company: Consumers Union of United States, Inc.
              Location: Yonkers, NY

              Company: International Data Group, Inc.
              Location: Boston, MA

              Industries where Invenda Corporation Competes

              Direct Marketing Services
              Read More

              Advertising & Marketing Services
              Read More

              Sales Promotion Services
              Read More

              Media
              Read More

              Internet Content Providers
              Read More

              Internet Publishing, Broadcasting & Search Portals
              Read More

              Competitive Landscape Brief

              Demand is driven by the needs of businesses, nonprofit institutions, and government agencies for outside advice. The profitability of individual companies depends on the efficiency of their operations and their ability to maintain a steady flow of business. Large firms have advantages in being able to offer broad ranges of services and to take on more complex projects. Small firms can compete effectively by specializing. The industry is labor-intensive: average annual revenue per worker is about $150,000.

              Invenda Corporation Competitive Landscape

              Purchase Report
               
              $69

              Providing a complete view of how this company and its competitors stack up against one another, the Competitive Landscape report includes benchmarks on over 30 parameters related to sales, employees, market cap, profitability, and growth. Exclusive to Hoover's, this landscape can be used to conduct competitive analysis, inform corporate strategy, and identify trends.

               

              Sections Included in Report

              • Key Numbers
              • Profitability
              • Valuation
              • Operations
              • Financial Ratios
              • Per Share Data ($)
              • Growth Statistics
              • *Data provided for 3 to 30 competitors

                Company Landscape Report Highlights

                • Competitors List

                  Identify specific primary and secondary competitors, allowing you evaluate the chances of successfully introducing new products.

                • Competitive Landscape

                  Access detailed financial metrics on a company's top competitors, so you can quickly determine their relative health and add credibility-boosting quantitative data to your presentations.

                Competitive Landscape Report

                Purchase Report
                 
                $69