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Guthy-Renker LLC Business Reports

Guthy-Renker LLC Overview

Address

41-550 Eclectic St.,
Ste. 200 Palm Desert, 
CA 92260 United States
Phone: 760-773-9022
Fax:760-733-9016

Company Description

What do Katy Perry, Cindy Crawford, Victoria Principal, and Tony Robbins have in common? Each has starred in a program produced by Guthy-Renker, one of the largest infomercial producers in the US. With distribution in some 60 countries, the electronic retailing company pursues marketing opportunities through direct TV, cable and satellite, mail, the Internet, and telemarketing. Its pitch people hawk a variety of goods and services, including skin care products and cosmetics such as Proactiv Solution (the company's primary category), fitness equipment, and motivational tapes. Guthy-Renker was founded in 1988 by Bill Guthy and Greg Renker, after being spun off from Guthy's Cassette Productions Unlimited (CPU).

Guthy-Renker LLC Company Profile Report

Purchase Report
 
$49

Hoover's industry experts provide proprietary editorial analysis supplemented with content from multiple data sources to bring you the Company Profile Report. The depth of each report varies, so be sure to view the sample and review the report contents listed next.

 

Sections Included in Report

  • Company Overview
  • Company Description
  • People
  • Biographies
  • Historical Events
  • Industry Information
  • Financial Summary
  • Historical Financials
  • Competitors List

    Company Profile Report Highlights

    • Company Description

      Quickly grasp how a company operates and understand its current business environment.
    • Industry Information

      Identify the often times disparate industries a company does business in, and find the corresponding SIC and NAICS codes.
    • Biographies

      Learn the background and technology interests of the company's executives, to better understand possible growth directions.
    • Company History

      When you want to know where a company is going, you'll be helped by first knowing where it's been. Use this to get up tp speed on a company's history.
    • Key People

      Uncover the roles and responsiblities of the management team and identify the correct decision maker, so you are sure to talk to the right contact.
    • Company Financials

      Review key financial information to gauge health and growth potential.

    Company Profile Report

    Purchase Report
     
    $49

      Choose below from the available Industry Reports related to 

    • Professional Services Sector Industry Report
    • Direct Marketing Services Industry Report
    • Business Services Sector Industry Report
    • Telephone Call Centers Industry Report
    • TV Program Production & Distribution Industry Report
    • Retail Sector Industry Report
    • Advertising & Marketing Services Industry Report

    Professional Services Sector Industry Report

    Purchase Report
     
    $129

    Overview

    The US professional services industry includes about 770,000 firms with combined annual revenue of more than $1 trillion. Major firms include Booz Allen Hamilton, Computer Sciences Corporation (CSC), Gensler, IBM, Jacobs Engineering Group, Omnicom, PricewaterhouseCoopers, and Skadden, Arps, Slate, Meagher & Flom. The industry is highly fragmented: the 50 largest firms account for less than 20 percent of revenue.

    SIC: 8743, 8999, 0781, 0741, 7335, 4731, 5199, 6541, 7221, 7291, 7311, 7312, 7313, 7319, 7331, 8742, 7336, 7361, 7371, 7373, 7376, 7379, 7389, 7819, 8111, 8711, 8712, 8713, 8721, 8731, 8732, 8734, 8741

    NAICS: 541940, 541990, 541110, 541120, 541191, 541199, 541211, 541213, 541214, 541219, 541310, 541430, 541490, 541511, 541512, 541513, 541519, 541611, 541612, 541613, 541614, 541618, 541620, 541690, 541711, 541712, 541720, 541810, 541820, 541830, 541840, 541850, 541860, 541870, 541890, 541910, 541921, 541922, 541930, 541320, 541330, 541340, 541350, 541360, 541370, 541380, 541410, 541420

     

    Sample Questions & Answers

    How does the firm adapt to lower demand during economic slowdowns?

    Many corporate customers cut outside expenses or delay major projects when profits are low. The revenue of many professional firms dropped during the late 2000s recession; particularly hard-hit were advertising, engineering, and IT services firms.

     

    How does the firm mitigate the risk that customers will sue?

    Because of the greater involvement of professional firms in the operations of corporate customers, firms face greater risk of blame or liability if their advice proves faulty. Customers are quicker to blame advisers, and regulators are more likely to...

     

    To read this full Call Prep Question and others, purchase the full report.

     

    General Report Description

    Save valuable research time, increase confidence on sales calls, and get the competitive edge to win more business with Hoover's Industry Report. Proprietary editorial analysis synthesizes hundreds of sources into an easy-to-digest format so that you can quickly understand a client's business challenges. Insight into critical business issues, industry trends and opportunities, and financial benchmarks is an integral part of each report.

     

    Sections Included in Report

    • Industry Overview
    • Quarterly Industry Update
    • Business Challenges
    • Trends and Opportunities
    • Call Preparation Questions
    • Financial Information
    • Industry Forecast
    • Website and Media Links
    • Glossary of Acronyms

      Industry Report Highlights:

      • Recent Developments

        Stay up to date on crucial industry news that may affect your strategy.
      • Trends & Opportunies

        Identify avenues for expansion and get prospects thinking about growth opportunities that justify investing in your product.
      • Call Preparation Questions

        Gain instant rappart with prospects during youir sales calls using done-for-you call prearation questions.
      • Industry Forecast

        Identify growth and integrate projections in your own business planing.
      • Business Challenges

        Engage your prospects with solution selling that makes their life easier by first understanding their pain points.
      • Executive Insight

        Identify the correct decision maker and tailor your presentation to his or her needs, and maximize the effectiveness of your pitch.
      • Financial Information

        Increase your credibility and support your presentations by adding verifiable industry metrics.
      • Web Links & Acronyms

        Speak the Prospect's language by demonstrating an understanding of industry trade associations and jargon.

      Professional Services Sector Industry Report

      Purchase Report
       
      $129

      Direct Marketing Services Industry Report

      Purchase Report
       
      $129

      Overview

      The US direct marketing services industry includes about 3,500 companies with combined annual revenue of about $10 billion. Major companies include Harte-Hanks, Valassis Communications, and Vertis. The industry is fragmented: the 50 largest firms account for about 45 percent of revenue.

      SIC: 7331

      NAICS: 541860

       

      Sample Questions & Answers

      What trend is the company seeing in demand for its services?

      Spending on direct marketing is highly sensitive to the financial health of the US economy. Marketing spending is often viewed as a discretionary expense that can be cut when corporate profits fall. Increased demand for direct marketing services...

       

      How has the growth of email affected the company's business?

      The continued shift from letter correspondence to email will likely force the US Postal Service to keep increasing rates on standard mail to cover costs. Mail volume has declined over the last several years, according to the USPS. Higher postal rates...

       

      To read this full Call Prep Question and others, purchase the full report.

       

      General Report Description

      Save valuable research time, increase confidence on sales calls, and get the competitive edge to win more business with Hoover's Industry Report. Proprietary editorial analysis synthesizes hundreds of sources into an easy-to-digest format so that you can quickly understand a client's business challenges. Insight into critical business issues, industry trends and opportunities, and financial benchmarks is an integral part of each report.

       

      Sections Included in Report

      • Industry Overview
      • Quarterly Industry Update
      • Business Challenges
      • Trends and Opportunities
      • Call Preparation Questions
      • Financial Information
      • Industry Forecast
      • Website and Media Links
      • Glossary of Acronyms

        Industry Report Highlights:

        • Recent Developments

          Stay up to date on crucial industry news that may affect your strategy.
        • Trends & Opportunies

          Identify avenues for expansion and get prospects thinking about growth opportunities that justify investing in your product.
        • Call Preparation Questions

          Gain instant rappart with prospects during youir sales calls using done-for-you call prearation questions.
        • Industry Forecast

          Identify growth and integrate projections in your own business planing.
        • Business Challenges

          Engage your prospects with solution selling that makes their life easier by first understanding their pain points.
        • Executive Insight

          Identify the correct decision maker and tailor your presentation to his or her needs, and maximize the effectiveness of your pitch.
        • Financial Information

          Increase your credibility and support your presentations by adding verifiable industry metrics.
        • Web Links & Acronyms

          Speak the Prospect's language by demonstrating an understanding of industry trade associations and jargon.

        Direct Marketing Services Industry Report

        Purchase Report
         
        $129

        Business Services Sector Industry Report

        Purchase Report
         
        $129

        Overview

        The US business services sector consists of about 340,000 companies with combined annual sales of about $580 billion. Major companies include staffing services providers Manpower and Kelly Services; facilities service companies ABM Industries and Rollins Inc; and solid waste handlers Waste Management and Republic Services. Other major companies in the sector include office administrative service firms such as Automatic Data Processing and Iron Mountain; ADT Security Services, and the travel division of American Express. The business services sector is highly fragmented: the 50 largest companies account for less than 25 percent of sector revenue.

        SIC: 0782, 7359, 1799, 4212, 4581, 4724, 4725, 7363, 7381, 7389, 7699, 8741, 8744, 9223, 1731, 7338, 7334, 7323, 7322, 7217, 4959, 4953, 4729

        NAICS: 561599, 561611, 561612, 561613, 561621, 561622, 561710, 561720, 561730, 561740, 561790, 561910, 561920, 561990, 562111, 562112, 562119, 323114, 323115, 561110, 561210, 561311, 561312, 561320, 561330, 561410, 561421, 561422, 561431, 561439, 561440, 561450, 561491, 561492, 561499, 561510, 561520, 561591, 562211, 562212, 562213, 562219, 562910, 562920, 562991, 562998, 922140

         

        Sample Questions & Answers

        What is the company's key driver of demand?

        Most providers of business services are dependent on corporate spending. Some business services suppliers can experience dramatic drops in demand during economic recessions when many businesses are struggling. Because businesses can cut back on...

         

        How does the company differentiate itself from the competition?

        For many types of business services the amount of capital investment required for startup is relatively low, resulting in intense competition among small companies. With a small investment, an individual can offer landscaping, pest control, travel,...

         

        To read this full Call Prep Question and others, purchase the full report.

         

        General Report Description

        Save valuable research time, increase confidence on sales calls, and get the competitive edge to win more business with Hoover's Industry Report. Proprietary editorial analysis synthesizes hundreds of sources into an easy-to-digest format so that you can quickly understand a client's business challenges. Insight into critical business issues, industry trends and opportunities, and financial benchmarks is an integral part of each report.

         

        Sections Included in Report

        • Industry Overview
        • Quarterly Industry Update
        • Business Challenges
        • Trends and Opportunities
        • Call Preparation Questions
        • Financial Information
        • Industry Forecast
        • Website and Media Links
        • Glossary of Acronyms

          Industry Report Highlights:

          • Recent Developments

            Stay up to date on crucial industry news that may affect your strategy.
          • Trends & Opportunies

            Identify avenues for expansion and get prospects thinking about growth opportunities that justify investing in your product.
          • Call Preparation Questions

            Gain instant rappart with prospects during youir sales calls using done-for-you call prearation questions.
          • Industry Forecast

            Identify growth and integrate projections in your own business planing.
          • Business Challenges

            Engage your prospects with solution selling that makes their life easier by first understanding their pain points.
          • Executive Insight

            Identify the correct decision maker and tailor your presentation to his or her needs, and maximize the effectiveness of your pitch.
          • Financial Information

            Increase your credibility and support your presentations by adding verifiable industry metrics.
          • Web Links & Acronyms

            Speak the Prospect's language by demonstrating an understanding of industry trade associations and jargon.

          Business Services Sector Industry Report

          Purchase Report
           
          $129

          Telephone Call Centers Industry Report

          Purchase Report
           
          $129

          Overview

          The US telephone call centers industry includes about 4,200 companies with combined annual revenue of about $16 billion. Major companies include Convergys, Sitel, TeleTech, and West. The industry is concentrated: the 50 largest companies generate over 50 percent of revenue.

          SIC: 7389

          NAICS: 561421, 561422

           

          Sample Questions & Answers

          How much flexibility does the company have to cut expenses during an economic slowdown?

          Because much telemarketing involves selling consumer products or helping consumers who've bought a product, the volume of activity can drop sharply during an economic slowdown. The revenue of many large telemarketing companies fell during the late...

           

          How are low-cost foreign call centers affecting the company's business?

          US telemarketing companies face increasing competition from call centers in low-wage countries. Countries like India and the Philippines have an educated, English-speaking workforce that can be paid much less than US workers. Because annual revenue...

           

          To read this full Call Prep Question and others, purchase the full report.

           

          General Report Description

          Save valuable research time, increase confidence on sales calls, and get the competitive edge to win more business with Hoover's Industry Report. Proprietary editorial analysis synthesizes hundreds of sources into an easy-to-digest format so that you can quickly understand a client's business challenges. Insight into critical business issues, industry trends and opportunities, and financial benchmarks is an integral part of each report.

           

          Sections Included in Report

          • Industry Overview
          • Quarterly Industry Update
          • Business Challenges
          • Trends and Opportunities
          • Call Preparation Questions
          • Financial Information
          • Industry Forecast
          • Website and Media Links
          • Glossary of Acronyms

            Industry Report Highlights:

            • Recent Developments

              Stay up to date on crucial industry news that may affect your strategy.
            • Trends & Opportunies

              Identify avenues for expansion and get prospects thinking about growth opportunities that justify investing in your product.
            • Call Preparation Questions

              Gain instant rappart with prospects during youir sales calls using done-for-you call prearation questions.
            • Industry Forecast

              Identify growth and integrate projections in your own business planing.
            • Business Challenges

              Engage your prospects with solution selling that makes their life easier by first understanding their pain points.
            • Executive Insight

              Identify the correct decision maker and tailor your presentation to his or her needs, and maximize the effectiveness of your pitch.
            • Financial Information

              Increase your credibility and support your presentations by adding verifiable industry metrics.
            • Web Links & Acronyms

              Speak the Prospect's language by demonstrating an understanding of industry trade associations and jargon.

            Telephone Call Centers Industry Report

            Purchase Report
             
            $129

            TV Program Production & Distribution Industry Report

            Purchase Report
             
            $129

            Overview

            The US TV program production and distribution industry includes about 500 companies with combined annual revenue of about $15 billion. Major companies are NBCUniversal, CBS Television Studios, Disney/ABC, Twentieth Century Fox Television, Warner Bros Television Group, and Sony Pictures Television. TV program production and distribution is part of the motion picture production and distribution industry, which is highly concentrated: the 50 largest companies account for about 80 percent of industry revenue.

            SIC: 7812, 7822

            NAICS: 512110, 512120

             

            Sample Questions & Answers

            How is the company challenged by the high cost to finance TV programs?

            Producing TV programs is expensive and costs occur well in advance of revenue. An hour-long network show can cost as much as $3 million to produce. Pilots for series are especially risky, as financial backing can cease at multiple stages before,...

             

            How does the company determine the potential success of a TV program, series, commercial, or other product?

            Despite the larger number of exhibition outlets for TV programs, many productions are financial failures. The major networks combined accept fewer than 25 percent of TV pilots, a large percentage of which never air or run a complete season, due to...

             

            To read this full Call Prep Question and others, purchase the full report.

             

            General Report Description

            Save valuable research time, increase confidence on sales calls, and get the competitive edge to win more business with Hoover's Industry Report. Proprietary editorial analysis synthesizes hundreds of sources into an easy-to-digest format so that you can quickly understand a client's business challenges. Insight into critical business issues, industry trends and opportunities, and financial benchmarks is an integral part of each report.

             

            Sections Included in Report

            • Industry Overview
            • Quarterly Industry Update
            • Business Challenges
            • Trends and Opportunities
            • Call Preparation Questions
            • Financial Information
            • Industry Forecast
            • Website and Media Links
            • Glossary of Acronyms

              Industry Report Highlights:

              • Recent Developments

                Stay up to date on crucial industry news that may affect your strategy.
              • Trends & Opportunies

                Identify avenues for expansion and get prospects thinking about growth opportunities that justify investing in your product.
              • Call Preparation Questions

                Gain instant rappart with prospects during youir sales calls using done-for-you call prearation questions.
              • Industry Forecast

                Identify growth and integrate projections in your own business planing.
              • Business Challenges

                Engage your prospects with solution selling that makes their life easier by first understanding their pain points.
              • Executive Insight

                Identify the correct decision maker and tailor your presentation to his or her needs, and maximize the effectiveness of your pitch.
              • Financial Information

                Increase your credibility and support your presentations by adding verifiable industry metrics.
              • Web Links & Acronyms

                Speak the Prospect's language by demonstrating an understanding of industry trade associations and jargon.

              TV Program Production & Distribution Industry Report

              Purchase Report
               
              $129

              Retail Sector Industry Report

              Purchase Report
               
              $129

              Overview

              The US retail industry includes about 1 million outlets with combined annual revenue of about $4 trillion. Major companies include Wal-Mart, Home Depot, Kroger, Costco, and Target. While large companies dominate some retail sectors (such as mass merchandisers and grocery stores), other sectors (such as auto dealers and convenience stores) are fragmented. Many specialty retailers are single-store operations.

              SIC: 5983, 5984, 5989, 5992, 5993, 5994, 5995, 5999, 7389, 5211, 5231, 5251, 5261, 5271, 5311, 5331, 5399, 5411, 5421, 5431, 5441, 5451, 5461, 5499, 5511, 5521, 5531, 5541, 5551, 5561, 5571, 5599, 5611, 5621, 5632, 5641, 5651, 5661, 5712, 5713, 5714, 5722, 5731, 5734, 5735, 5736, 5912, 5921, 5932, 5941, 5942, 5943, 5944, 5945, 5946, 5947, 5948, 5961, 5962

              NAICS: 445299, 445310, 446110, 446120, 446130, 446191, 446199, 447110, 447190, 448110, 448120, 448130, 448140, 448150, 448190, 448210, 448310, 454319, 454390, 448320, 451110, 451120, 451130, 451140, 451211, 451212, 451220, 452111, 452112, 452910, 452990, 453110, 453210, 453220, 453310, 453910, 453920, 453930, 453991, 453998, 454111, 454112, 454113, 454210, 454311, 454312, 441110, 441120, 441210, 441221, 441222, 441229, 441310, 441320, 442110, 442210, 442291, 442299, 443111, 443112, 443120, 443130, 444110, 444120, 444130, 444190, 444210, 444220, 445110, 445120, 445210, 445220, 445230, 445291, 445292

               

              Sample Questions & Answers

              How sensitive is the company's business to the economy?

              Economic factors, including personal income, consumer confidence, job growth, and interest rates, can greatly affect consumer spending and the retail sector. During recessionary periods, retail sales growth can slow drastically and even decline.

               

              How does the company compete with large retailers?

              In many retail segments, large companies dominate and hold the majority of the market. Even specialty retailers in fragmented markets must compete with mass merchandisers and warehouse clubs that offer a smaller selection of comparable merchandise at...

               

              To read this full Call Prep Question and others, purchase the full report.

               

              General Report Description

              Save valuable research time, increase confidence on sales calls, and get the competitive edge to win more business with Hoover's Industry Report. Proprietary editorial analysis synthesizes hundreds of sources into an easy-to-digest format so that you can quickly understand a client's business challenges. Insight into critical business issues, industry trends and opportunities, and financial benchmarks is an integral part of each report.

               

              Sections Included in Report

              • Industry Overview
              • Quarterly Industry Update
              • Business Challenges
              • Trends and Opportunities
              • Call Preparation Questions
              • Financial Information
              • Industry Forecast
              • Website and Media Links
              • Glossary of Acronyms

                Industry Report Highlights:

                • Recent Developments

                  Stay up to date on crucial industry news that may affect your strategy.
                • Trends & Opportunies

                  Identify avenues for expansion and get prospects thinking about growth opportunities that justify investing in your product.
                • Call Preparation Questions

                  Gain instant rappart with prospects during youir sales calls using done-for-you call prearation questions.
                • Industry Forecast

                  Identify growth and integrate projections in your own business planing.
                • Business Challenges

                  Engage your prospects with solution selling that makes their life easier by first understanding their pain points.
                • Executive Insight

                  Identify the correct decision maker and tailor your presentation to his or her needs, and maximize the effectiveness of your pitch.
                • Financial Information

                  Increase your credibility and support your presentations by adding verifiable industry metrics.
                • Web Links & Acronyms

                  Speak the Prospect's language by demonstrating an understanding of industry trade associations and jargon.

                Retail Sector Industry Report

                Purchase Report
                 
                $129

                Advertising & Marketing Services Industry Report

                Purchase Report
                 
                $129

                Overview

                The US advertising and marketing services industry includes about 37,000 companies with combined annual revenue of about $88 billion. Major companies include Interpublic, Omnicom, Valassis Communications, and the US operations of Publicis and WPP. The industry is fragmented: the top 50 companies generate about one-third of revenue.

                SIC: 8742, 7311, 7312, 7313, 8743, 5199, 7331, 7319

                NAICS: 541613, 541810, 541820, 541830, 541840, 541850, 541860, 541890, 541870

                 

                Sample Questions & Answers

                How does the company cope with the cyclical nature of ad spending?

                Demand for advertising and marketing services is highly sensitive to the health of the overall economy. Spending by clients depends heavily on consumer confidence and retail sales. Agencies aim to maximize the usefulness of their campaigns during a...

                 

                How reliant is the company on a few large customers?

                A majority of ad sales comes from a handful of conglomerates with multiple brands. Manufacturer, financial, and service industry consolidation has created larger ad accounts that require larger ad agencies. Many agencies have just a few customers,...

                 

                To read this full Call Prep Question and others, purchase the full report.

                 

                General Report Description

                Save valuable research time, increase confidence on sales calls, and get the competitive edge to win more business with Hoover's Industry Report. Proprietary editorial analysis synthesizes hundreds of sources into an easy-to-digest format so that you can quickly understand a client's business challenges. Insight into critical business issues, industry trends and opportunities, and financial benchmarks is an integral part of each report.

                 

                Sections Included in Report

                • Industry Overview
                • Quarterly Industry Update
                • Business Challenges
                • Trends and Opportunities
                • Call Preparation Questions
                • Financial Information
                • Industry Forecast
                • Website and Media Links
                • Glossary of Acronyms

                  Industry Report Highlights:

                  • Recent Developments

                    Stay up to date on crucial industry news that may affect your strategy.
                  • Trends & Opportunies

                    Identify avenues for expansion and get prospects thinking about growth opportunities that justify investing in your product.
                  • Call Preparation Questions

                    Gain instant rappart with prospects during youir sales calls using done-for-you call prearation questions.
                  • Industry Forecast

                    Identify growth and integrate projections in your own business planing.
                  • Business Challenges

                    Engage your prospects with solution selling that makes their life easier by first understanding their pain points.
                  • Executive Insight

                    Identify the correct decision maker and tailor your presentation to his or her needs, and maximize the effectiveness of your pitch.
                  • Financial Information

                    Increase your credibility and support your presentations by adding verifiable industry metrics.
                  • Web Links & Acronyms

                    Speak the Prospect's language by demonstrating an understanding of industry trade associations and jargon.

                  Advertising & Marketing Services Industry Report

                  Purchase Report
                   
                  $129