Gruner + Jahr AG & Co KG&nbsp;Business Reports

Graphic Design Services Industry Report

Overview

The US graphic design services industry includes about 16,000 companies with combined annual revenue of about $7 billion. No major companies dominate the industry, which is highly fragmented: the 50 largest companies account for less than 15 percent of revenue.

SIC: 7336

NAICS: 541430

Sample Questions & Answers

How dependent is the firm on business from local customers or one industry?

Most graphic design firms are small and rely on the local economy or a specific customer industry. Many clients, in turn, are consumer-oriented companies that depend on personal income to drive sales. In a healthy economy, businesses increase...

What changes has the firm seen in customer use of in-house design staff?

Easy-to-use design software and digital collaborative tools enable client companies to bring graphic design in-house for many projects; consequently, more corporations are adding designers to their marketing staffs. Design firms find themselves...

To read this full Call Prep Question and others, purchase the full report.

General Report Description

Save valuable research time, increase confidence on sales calls, and get the competitive edge to win more business with Hoover's Industry Report. Proprietary editorial analysis synthesizes hundreds of sources into an easy-to-digest format so that you can quickly understand a client's business challenges. Insight into critical business issues, industry trends and opportunities, and financial benchmarks is an integral part of each report.

Sections Included in Report

Industry Overview
Quarterly Industry Update
Business Challenges
Trends and Opportunities
Call Preparation Questions
Financial Information
Industry Forecast
Website and Media Links
Glossary of Acronyms

Industry Report Highlights:

Recent Developments
Stay up to date on crucial industry news that may affect your strategy.
Trends & Opportunies
Identify avenues for expansion and get prospects thinking about growth opportunities that justify investing in your product.
Call Preparation Questions
Gain instant rappart with prospects during youir sales calls using done-for-you call prearation questions.
Industry Forecast
Identify growth and integrate projections in your own business planing.

Business Challenges
Engage your prospects with solution selling that makes their life easier by first understanding their pain points.
Executive Insight
Identify the correct decision maker and tailor your presentation to his or her needs, and maximize the effectiveness of your pitch.
Financial Information
Increase your credibility and support your presentations by adding verifiable industry metrics.
Web Links & Acronyms
Speak the Prospect's language by demonstrating an understanding of industry trade associations and jargon.

Graphic Design Services Industry Report

Internet Publishing, Broadcasting & Search Portals Industry Report

Overview

The Internet publishing, broadcasting and search portal industry includes about 3,200 companies with combined annual revenue of about $40 billion. Major companies include Google, IAC, and Yahoo!. The industry is highly concentrated: the top 50 companies account for about 80 percent of revenue.

SIC:

NAICS: 519130

Sample Questions & Answers

What are the company's primary sources of revenue?

Most Internet publishing companies depend on advertising for most of their revenue. Advertising is cyclical and dependent on economic cycles, meaning that during an economic downturn revenues can be strained. During the recession of the late 2000s,...

How much of the company's resources are invested in new technology developments?

Companies dedicate significant resources to the development and expansion of new technologies. Often 10 percent or more of revenues are reinvested into R&D to ensure that companies keep pace with the market. Due to the low barriers to entry into the...

To read this full Call Prep Question and others, purchase the full report.

General Report Description

Save valuable research time, increase confidence on sales calls, and get the competitive edge to win more business with Hoover's Industry Report. Proprietary editorial analysis synthesizes hundreds of sources into an easy-to-digest format so that you can quickly understand a client's business challenges. Insight into critical business issues, industry trends and opportunities, and financial benchmarks is an integral part of each report.

Sections Included in Report

Industry Overview
Quarterly Industry Update
Business Challenges
Trends and Opportunities
Call Preparation Questions
Financial Information
Industry Forecast
Website and Media Links
Glossary of Acronyms

Industry Report Highlights:

Recent Developments
Stay up to date on crucial industry news that may affect your strategy.
Trends & Opportunies
Identify avenues for expansion and get prospects thinking about growth opportunities that justify investing in your product.
Call Preparation Questions
Gain instant rappart with prospects during youir sales calls using done-for-you call prearation questions.
Industry Forecast
Identify growth and integrate projections in your own business planing.

Business Challenges
Engage your prospects with solution selling that makes their life easier by first understanding their pain points.
Executive Insight
Identify the correct decision maker and tailor your presentation to his or her needs, and maximize the effectiveness of your pitch.
Financial Information
Increase your credibility and support your presentations by adding verifiable industry metrics.
Web Links & Acronyms
Speak the Prospect's language by demonstrating an understanding of industry trade associations and jargon.

Internet Publishing, Broadcasting & Search Portals Industry Report

Commercial Printing Industry Report

Overview

The US commercial printing industry includes about 30,000 companies with combined annual revenue of about $80 billion. Major companies include Consolidated Graphics, Quad/Graphics, and RR Donnelley. The industry is fragmented: the largest 50 companies account for about 30 percent of revenue.

SIC: 2396, 2732, 2752, 2754, 2759, 2761, 7334, 2782, 2789, 2791

NAICS: 323119, 323121, 323122, 323118, 323117, 323116, 323110, 323111, 323112, 323113, 323114, 323115

Sample Questions & Answers

How does the company respond to fluctuating demand?

The volume of commercial printing is closely tied to the health of the US economy, particularly advertising and consumer spending. Advertising-related jobs are the mainstay of commercial printing, but financial printing has grown in importance. Both...

How does the company mitigate increases in ink and paper costs?

Printers feel the impact of fluctuations of paper and ink prices, as paper accounts for a significant portion of raw material costs for the industry. Paper price increases don't directly affect profits for many printers because they pass paper costs...

To read this full Call Prep Question and others, purchase the full report.

General Report Description

Save valuable research time, increase confidence on sales calls, and get the competitive edge to win more business with Hoover's Industry Report. Proprietary editorial analysis synthesizes hundreds of sources into an easy-to-digest format so that you can quickly understand a client's business challenges. Insight into critical business issues, industry trends and opportunities, and financial benchmarks is an integral part of each report.

Sections Included in Report

Industry Overview
Quarterly Industry Update
Business Challenges
Trends and Opportunities
Call Preparation Questions
Financial Information
Industry Forecast
Website and Media Links
Glossary of Acronyms

Industry Report Highlights:

Recent Developments
Stay up to date on crucial industry news that may affect your strategy.
Trends & Opportunies
Identify avenues for expansion and get prospects thinking about growth opportunities that justify investing in your product.
Call Preparation Questions
Gain instant rappart with prospects during youir sales calls using done-for-you call prearation questions.
Industry Forecast
Identify growth and integrate projections in your own business planing.

Business Challenges
Engage your prospects with solution selling that makes their life easier by first understanding their pain points.
Executive Insight
Identify the correct decision maker and tailor your presentation to his or her needs, and maximize the effectiveness of your pitch.
Financial Information
Increase your credibility and support your presentations by adding verifiable industry metrics.
Web Links & Acronyms
Speak the Prospect's language by demonstrating an understanding of industry trade associations and jargon.

Commercial Printing Industry Report

Newspaper Publishers Industry Report

Overview

The US newspaper publishing industry includes about 5,000 companies with combined annual revenue of about $35 billion. Large companies include Gannett, McClatchy, Advance Publications, Tribune Company, The Washington Post Company, and The New York Times Company. The industry is highly concentrated: the top 50 companies control almost 80 percent of the market. Many of the larger companies also own and operate TV stations.

SIC: 2711

NAICS: 511110

Sample Questions & Answers

How does the company deal with shifting advertising demand?

Almost three-quarters of newspaper revenue comes from advertising, which typically falls during business slowdowns. Likewise, 75 percent of newspaper ad revenue is from local and national retailers, including clothing, shoe, and grocery stores; car...

How does the company mitigate high newsprint and ink costs?

Newsprint and ink costs dramatically impact newspaper publishers – newsprint is the second-largest cost after personnel and fluctuates greatly. Prices for newsprint routinely vary 35 percent or more within a year. Newspaper publishers have fewer...

To read this full Call Prep Question and others, purchase the full report.

General Report Description

Save valuable research time, increase confidence on sales calls, and get the competitive edge to win more business with Hoover's Industry Report. Proprietary editorial analysis synthesizes hundreds of sources into an easy-to-digest format so that you can quickly understand a client's business challenges. Insight into critical business issues, industry trends and opportunities, and financial benchmarks is an integral part of each report.

Sections Included in Report

Industry Overview
Quarterly Industry Update
Business Challenges
Trends and Opportunities
Call Preparation Questions
Financial Information
Industry Forecast
Website and Media Links
Glossary of Acronyms

Industry Report Highlights:

Recent Developments
Stay up to date on crucial industry news that may affect your strategy.
Trends & Opportunies
Identify avenues for expansion and get prospects thinking about growth opportunities that justify investing in your product.
Call Preparation Questions
Gain instant rappart with prospects during youir sales calls using done-for-you call prearation questions.
Industry Forecast
Identify growth and integrate projections in your own business planing.

Business Challenges
Engage your prospects with solution selling that makes their life easier by first understanding their pain points.
Executive Insight
Identify the correct decision maker and tailor your presentation to his or her needs, and maximize the effectiveness of your pitch.
Financial Information
Increase your credibility and support your presentations by adding verifiable industry metrics.
Web Links & Acronyms
Speak the Prospect's language by demonstrating an understanding of industry trade associations and jargon.

Newspaper Publishers Industry Report

Professional Services Sector Industry Report

Overview

The US professional services industry includes about 770,000 firms with combined annual revenue of more than $1 trillion. Major firms include Booz Allen Hamilton, Computer Sciences Corporation (CSC), Gensler, IBM, Jacobs Engineering Group, Omnicom, PricewaterhouseCoopers, and Skadden, Arps, Slate, Meagher & Flom. The industry is highly fragmented: the 50 largest firms account for less than 20 percent of revenue.

SIC: 8743, 8999, 0781, 0741, 7335, 4731, 5199, 6541, 7221, 7291, 7311, 7312, 7313, 7319, 7331, 8742, 7336, 7361, 7371, 7373, 7376, 7379, 7389, 7819, 8111, 8711, 8712, 8713, 8721, 8731, 8732, 8734, 8741

NAICS: 541940, 541990, 541110, 541120, 541191, 541199, 541211, 541213, 541214, 541219, 541310, 541430, 541490, 541511, 541512, 541513, 541519, 541611, 541612, 541613, 541614, 541618, 541620, 541690, 541711, 541712, 541720, 541810, 541820, 541830, 541840, 541850, 541860, 541870, 541890, 541910, 541921, 541922, 541930, 541320, 541330, 541340, 541350, 541360, 541370, 541380, 541410, 541420

Sample Questions & Answers

How does the firm adapt to lower demand during economic slowdowns?

Many corporate customers cut outside expenses or delay major projects when profits are low. The revenue of many professional firms dropped during the late 2000s recession; particularly hard-hit were advertising, engineering, and IT services firms.

How does the firm mitigate the risk that customers will sue?

Because of the greater involvement of professional firms in the operations of corporate customers, firms face greater risk of blame or liability if their advice proves faulty. Customers are quicker to blame advisers, and regulators are more likely to...

To read this full Call Prep Question and others, purchase the full report.

General Report Description

Save valuable research time, increase confidence on sales calls, and get the competitive edge to win more business with Hoover's Industry Report. Proprietary editorial analysis synthesizes hundreds of sources into an easy-to-digest format so that you can quickly understand a client's business challenges. Insight into critical business issues, industry trends and opportunities, and financial benchmarks is an integral part of each report.

Sections Included in Report

Industry Overview
Quarterly Industry Update
Business Challenges
Trends and Opportunities
Call Preparation Questions
Financial Information
Industry Forecast
Website and Media Links
Glossary of Acronyms

Industry Report Highlights:

Recent Developments
Stay up to date on crucial industry news that may affect your strategy.
Trends & Opportunies
Identify avenues for expansion and get prospects thinking about growth opportunities that justify investing in your product.
Call Preparation Questions
Gain instant rappart with prospects during youir sales calls using done-for-you call prearation questions.
Industry Forecast
Identify growth and integrate projections in your own business planing.

Business Challenges
Engage your prospects with solution selling that makes their life easier by first understanding their pain points.
Executive Insight
Identify the correct decision maker and tailor your presentation to his or her needs, and maximize the effectiveness of your pitch.
Financial Information
Increase your credibility and support your presentations by adding verifiable industry metrics.
Web Links & Acronyms
Speak the Prospect's language by demonstrating an understanding of industry trade associations and jargon.

Professional Services Sector Industry Report