NexCen Brands Company Description
This company has put its mark on frozen treats and fleet footwear. NexCen Brands is a leading multi-concept franchisor that operates more than half a dozen restaurant and retail chains. Its flagship quick-service snack operations include ice cream shops Marble Slab Creamery and MaggieMoo's, which combined have about 550 locations throughout the US and in a small number of other countries. In the baked goods sector, the company franchises about 300 Great American Cookie outlets, along with more than 350 pretzel stands doing business as Pretzel Time and Pretzelmaker. NexCen Brands also operates The Athlete's Foot, a chain of more than 550 athletic footwear stores stretching across 35 countries.
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The Company Description provides a historical perspective of NexCen Brands's organization from inception to current status.
Produced by Hoover's in-house editorial team, the Company Description tracks ownership transitions, company progress via mergers and acquisitions, major growth milestones, and strategic initiatives, to provide a holistic view of NexCen Brands's evolution in the marketplace.
