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Brett Yormark joined Nets Sports and Entertainment in January, 2005, bringing with him a determination to re-invent the culture of Nets Basketball, including branding, marketing, sponsorship sales and game entertainment. Under his direction, the Nets are coming off their best business season in team history, enjoying unprecedented marks in season-ticket renewals and setting new standards for both new ticket sales and corporate sponsorships. Yormark also instituted high-impact marketing, giving...
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