Navico Company Description
That dog may not hunt, but this company will. And fish. Navico Holding reels in anglers with its high-tech fish finders and keeps hikers and hunters on the right track with its portable location finders. The company is a leading maker of sonar products for sport fishing (also known as depth sounders or depth finders). Navico also makes Global Positioning System (GPS) products used by boaters, hunters, hikers, and others for terrain mapping and marking. The products, sold under its B&G, Eagle, Lowrance, and Simrad brands, are distributed through wholesalers, boat dealers, and retail outlets like Wal-Mart. In 2006 Simrad Yachting acquired Lowrance Electronics for about $215 million in cash to form Navico.
View the Comprehensive Company Description for Navico
The Company Description provides a historical perspective of Navico's organization from inception to current status.
Produced by Hoover's in-house editorial team, the Company Description tracks ownership transitions, company progress via mergers and acquisitions, major growth milestones, and strategic initiatives, to provide a holistic view of Navico's evolution in the marketplace.
