Limited Brands Company Description
Limited Brands is as much of a shopping-mall mainstay as food courts and teenagers. The company operates about 2,925 stores throughout North America under the Victoria's Secret, Bath & Body Works (BBW), and La Senza (in Canada) banners, as well as corresponding Web sites. Originally focused on apparel, Limited Brands sold its ailing Limited Stores and Express chains -- leaving the company free to focus on its core brands: Victoria's Secret and BBW. Limited Brands also owns apparel importer MAST Industries, luxe department store operator Henri Bendel, and The White Barn Candle Co. The company is controlled by founder and chairman Leslie Wexner, whose family owns about 16% of the firm.
View the Comprehensive Company Description for Limited Brands
The Company Description provides a historical perspective of Limited Brands's organization from inception to current status.
Produced by Hoover's in-house editorial team, the Company Description tracks ownership transitions, company progress via mergers and acquisitions, major growth milestones, and strategic initiatives, to provide a holistic view of Limited Brands's evolution in the marketplace.
