iVillage Company Description
iVillage offers a cyber retreat for the female Web surfer. The company operates a leading online destination targeting women with topic areas such as health, food, style, beauty, and pregnancy and parenting. In addition to its flagship Web portal, iVillage operates iVillage UK, Your Total Health, GardenWeb, and Astrology.com. It also offers video clips via its iVillage Video feature. All total, iVillage attracts an audience of about 20 million unique visitors. A majority of its revenue comes from online advertising. The company also operates The Newborn Channel cable network. In 2006 NBC Universal (NBCU) acquired iVillage for $600 million. iVillage operates as part of NBC Universal Digital Media.
View the Comprehensive Company Description for iVillage
The Company Description provides a historical perspective of iVillage's organization from inception to current status.
Produced by Hoover's in-house editorial team, the Company Description tracks ownership transitions, company progress via mergers and acquisitions, major growth milestones, and strategic initiatives, to provide a holistic view of iVillage's evolution in the marketplace.
