Integrated Device Technology Competition
Now Viewing Integrated Device Technology's competition in: Electronic Components & Semiconductor Manufacture (primary)
Call Preparation Questions
Customers, Marketing, Pricing, Competition
Does the company have a technological advantage over its competitors? - Small companies compete mainly on their technological abilities.
How many customers does the company have, and how long have they been customers? - Customer concentration is common; some companies have only one big customer.
How large a sales force does the company have? - In small companies, senior executives are the main salespeople.
Does the company sell directly to end-users or to distributors? - Small companies are more likely to sell directly to users.
What marketing strategies does the company use to find new customers? - Trade shows are an important marketing outlet for many small companies.
What types of contracts does the company have with customers? - A common type of contract is long-term with either specified prices or prices set by the market.
Does the company face significant competition from imports? - Imports hold about 40 percent of the US market.
Competitive Landscape
The industry depends highly on demand from the computer industry and makers of telecommunications products such as cell phones, which can vary sharply from year to year. Companies can be successful producing standard parts at low cost or by producing highly specialized components. Small companies can compete effectively with large ones by producing specialized products or developing new applications. Technological expertise is extremely important. The industry is highly automated: average annual revenue per employee is about $300,000.
Full Industry Overview For Electronic Components & Semiconductor Manufacture
Business Challenges
CRITICAL ISSUES
Demand Linked to Cyclical Computer Manufacture - Demand for electronic components depends directly on demand for computers and similar electronic devices. US production of computer and electronic products tends to rise and fall with corporate and consumer spending.
Foreign Competition - Much production of nonspecialized electronic components (including standard memory chips) has moved abroad to lower-cost manufacturers in Asia. US imports of semiconductors and other electronic components have recently been nearly $70 billion per year.
Industries Where Integrated Device Technology Competes
- Electronics
- Semiconductors
- Logic Devices(primary)
- Analog Chips
- Audio Chips & Boards
- Electronic Components
- Semiconductors



