Gun & Ammunition Manufacturing Report Summary

SIC Codes: 3484 3482
NAICS Codes: 332994 332992

Chapters Include

  • Industry Overview
  • Quarterly Industry Update
  • Business Challenges
  • Trends and Opportunities
  • Call Preparation Questions
  • Financial Information
  • Industry Forecast
  • Website and Media Links
  • Glossary of Acronyms

Gun & Ammunition Manufacturing Industry Overview

Excerpt from Gun & Ammunition Manufacturing Report

Companies in this industry manufacture small arms and ammunition. Major companies include Colt, National Presto, Remington Outdoor, Smith & Wesson, and Vista Outdoor (all based in the US), as well as Beretta (Italy), FN Herstal (Belgium), Glock (Austria), Heckler & Koch (Germany), Izhmash (Russia), Norinco (China), and Taurus (Brazil).

Competitive Landscape

Demand is driven partly by hunters, gun enthusiasts, and weapon upgrades by police departments. The profitability of individual companies is closely linked to marketing. Large companies have economies of scale in purchasing. Small companies can compete effectively by producing premium-priced high-quality or decorative guns. The industry is highly concentrated.

Products, Operations & Technology

Firearms and accessories account for about 60% of industry revenue; ammunition accounts for about 40%. The US industry produces about 9 million guns per year: about 50% are pistols and revolvers; about 40% are rifles, and about 10% are shotguns and other firearms. Within a category, a company may make guns of different caliber and style. The most popular pistol calibers are 9 millimeter, .45, and .22. The most popular revolver calibers are .357, .45, and .38.

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