Boat Building Industry Overview

Excerpt from Boat Building Report

Companies in this industry manufacture boats intended primarily for consumers' personal use, including inboard and outboard motor boats, sailboats, rowboats, yachts, and rubber and plastic inflatable boats. Major companies include Brunswick, Marine Products, Trinity Yacht, and Viking Yacht.

Competitive Landscape

Demand depends on growth in consumer income. The profitability of individual companies is linked to manufacturing efficiencies. Large companies have advantages in marketing and distribution. Small companies can compete by specializing in niche markets. The industry is concentrated: the largest 50 companies generate about 75 percent of revenue.

Products, Operations & Technology

Major product segments are outboard motorboats (40 percent of revenues); inboard motorboats (30 percent); and inboard-outboard boats (20 percent). Other product types include sailboats and canoes. Some boat builders also do repair work, operate marinas, and sell auxiliary equipment and supplies on premises.