|NAICS Codes:||336112 336111|
Companies in this industry make passenger cars and light trucks, as well as chassis for those vehicles. Major companies include Ford, GM, Nissan, Toyota, and Volkswagen.
Demand is driven by employment and interest rates. The profitability of individual companies depends on manufacturing efficiency, product quality, and effective marketing. Large companies have economies of scale in purchasing and marketing; smaller companies can compete by focusing on specialized markets. The US industry is highly concentrated: the top five companies account for about 70 percent of sales.
Major products are cars and light trucks. The light truck segment, which includes SUVs, has higher unit sales and a higher average price.Buy Now