Hanesbrands Company Description
Hanesbrands can't wait until it gets its Hanes on you. It makes bras, boxers, hosiery, socks, and other unmentionables under top-brand names, including Bali, Champion, Barely There, Just My Size, Hanes, L'eggs, Playtex, and Wonderbra. Its bras are tops in the US; its underwear, legwear, and activewear units are leaders, as well. The company, which sells its products through stores such as Wal-Mart, Target, and Kohl's, also makes legwear under license for Donna Karan and DKNY and underwear for Polo Ralph Lauren. Former parent Sara Lee spun off the division in September 2006. During the years since the spinoff, Hanesbrands has been shuttering plants and eliminating up to 5,300 jobs or some 10% of its workforce.
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The Company Description provides a historical perspective of Hanesbrands's organization from inception to current status.
Produced by Hoover's in-house editorial team, the Company Description tracks ownership transitions, company progress via mergers and acquisitions, major growth milestones, and strategic initiatives, to provide a holistic view of Hanesbrands's evolution in the marketplace.
