Gmarket Inc.Seoul, South Korea (NASDAQ (GM): GMKT)

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Gmarket Company Description

GMARKET is in the market to make some G's. The company primarily runs an online auction marketplace that allows sellers and buyers to hook up. GMARKET's marketplace boasts some 13.7 million users. The company offers more than 4 million items for sale among some 37 product categories, including apparel, computers, consumer electronics, furniture, jewelry, and personal care products. The company, founded in 2000, generates most of its revenue through transaction fees from product sales, as well as through advertising. GMARKET attributes its growth to the country's broad and savvy base of Internet users and to its lower-cost sales and marketing channel.

View the Comprehensive Company Description for Gmarket

The Company Description provides a historical perspective of Gmarket's organization from inception to current status.

Produced by Hoover's in-house editorial team, the Company Description tracks ownership transitions, company progress via mergers and acquisitions, major growth milestones, and strategic initiatives, to provide a holistic view of Gmarket's evolution in the marketplace.

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