Frito-Lay Company Description
Frito-Lay is the undisputed chip champ of North America. The company makes some of the best-known and top-selling snack foods around, including Cheetos, Doritos, Lay's, Ruffles, and Tostitos. Frito-Lay also makes Grandma's cookies, Funyuns onion-flavored rings, Cracker Jack candy-coated popcorn, and Smartfood popcorn. It also offers a light line of chips made with the fat substitute, Olestra. Owned by PepsiCo, Frito-Lay North America (i.e., the US and Canada) accounts for about one-third of the soda maker's sales. Frito-Lay's Mexican sales are reported within Pepsi's Latin America Foods segment.
View the Comprehensive Company Description for Frito-Lay
The Company Description provides a historical perspective of Frito-Lay's organization from inception to current status.
Produced by Hoover's in-house editorial team, the Company Description tracks ownership transitions, company progress via mergers and acquisitions, major growth milestones, and strategic initiatives, to provide a holistic view of Frito-Lay's evolution in the marketplace.
