Fiat Company Description
The country that gave us Sophia Loren and Leonardo da Vinci also gave us the century-old Fiat. The group's cars range from models like the popular Fiat Nuova 500 to the Alfa Romeo, Ferrari (85% owned), and Maserati brands. As Italy's biggest private employer, Fiat divides its business into autos; CNH Global-led agricultural and construction equipment; Iveco's commercial vehicles; Magneti Marelli, FPT Powertrain Technologies, 85%-owned engine part maker Teksid, and industrial automation supplier Comau under the components banner; and newspaper La Stampa and ad firm Pulikompass as its publishing and communications group. In 2009 Fiat took a 20% stake in Chrysler, assuming management control of the US carmaker.
View the Comprehensive Company Description for Fiat
The Company Description provides a historical perspective of Fiat's organization from inception to current status.
Produced by Hoover's in-house editorial team, the Company Description tracks ownership transitions, company progress via mergers and acquisitions, major growth milestones, and strategic initiatives, to provide a holistic view of Fiat's evolution in the marketplace.
