Eastman Kodak Company Description
When Kodak made Brownies, folks began to say cheese. The inventor of the Brownie camera (1900), Kodak has retouched its image from a top maker of photographic film to a provider of imaging technology products and services to the photographic and graphic communications markets. The firm has restructured itself to focus less on sales of film and more on sales of digital cameras and imaging systems. It operates through three business segments: Consumer Digital Group (CDG), Film Products Group (FPG), and Graphic Communications Group (GCG). Kodak's shift to become a digital technology business has involved purging some 30,000 employees. The firm has long-term plans to sell ink jet printers and flat-panel displays.
View the Comprehensive Company Description for Eastman Kodak
The Company Description provides a historical perspective of Eastman Kodak's organization from inception to current status.
Produced by Hoover's in-house editorial team, the Company Description tracks ownership transitions, company progress via mergers and acquisitions, major growth milestones, and strategic initiatives, to provide a holistic view of Eastman Kodak's evolution in the marketplace.
