Daihatsu Company Description
Daihatsu Motor specializes in small, inexpensive passenger cars (including electric models) that it sells worldwide under such names as Cuore, Sirion, and Terios (a tiny sport utility vehicle). The company sells more than 928,000 Daihatsu cars per year, and another 359,000-plus Toyotas, which it assembles on a consignment basis. It also supplies almost 27,000 OEM cars per year for Toyota based on Daihatsu models. The company, which was formed in 1907, has four factories in Japan and exports to more than 140 countries. Toyota (#1 automaker in Japan) owns a controlling 51% stake in Daihatsu.
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The Company Description provides a historical perspective of Daihatsu's organization from inception to current status.
Produced by Hoover's in-house editorial team, the Company Description tracks ownership transitions, company progress via mergers and acquisitions, major growth milestones, and strategic initiatives, to provide a holistic view of Daihatsu's evolution in the marketplace.
