Crocs Company Description
Crocs is taking a bite out of the footwear industry. Its colorful slip-on shoes have gained popularity in the watersports arena and in mainstream fashion. Its shoes, branded as Crocs, are made of proprietary closed-cell resin and designed for men, women, and children; Jibbitz are their popular decorative add-on charms. The firm operates manufacturing facilities in Mexico, Brazil, and Italy, while suppliers in Asia, Europe, and the US make the rest. Crocs sells through retailers such as Dillard's, Nordstrom, and The Sports Authority, as well as through its own stores and kiosks worldwide. Crocs is expanding on both domestic and international fronts and through acquisitions, such as Ocean Minded in 2007.
View the Comprehensive Company Description for Crocs
The Company Description provides a historical perspective of Crocs's organization from inception to current status.
Produced by Hoover's in-house editorial team, the Company Description tracks ownership transitions, company progress via mergers and acquisitions, major growth milestones, and strategic initiatives, to provide a holistic view of Crocs's evolution in the marketplace.
