Crayola LLC

1100 Church Ln.
Easton, PA 18044-0431 (Map)
Phone: 610-253-6271
Fax: 610-250-5768
Toll Free: 800-272-9652
http://www.crayola.com

Overview

Crayola has cornered the market on colors. The crayon maker's 10 most popular colors include blue, red, violet, green, carnation pink, black, turquoise blue, blue green, periwinkle, and magenta. Previously named Binney & Smith, Crayola's a subsidiary of Hallmark Cards. It produces about 3 billion crayons a year, as well as other Crayola art products for children, such as markers and craft and activity kits. Crayola also makes Silly Putty, the iconic silicone putty with utility; and inkTank pens and markers for adults. The firm's products are packaged in many languages and sold worldwide. Edwin Binney and C. Harold Smith sold their first Crayola crayons in 1903, when a box of eight cost a nickel.

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Key financials for Crayola LLC

Company Type Subsidiary of Hallmark
Fiscal Year-End December
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Key People from Hoover's UK

Key people and executives for Crayola LLC

President and CEO Mike Perry
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EVP Global Operations Peter S. (Pete) Ruggiero
Manager Public Relations and Partership Marketing Stacy Gabrielle
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Top competitors of Crayola LLC

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