Company Description
Because consumers likely have never heard of Binney & Smith, the Crayola maker changed its name to reflect its iconic product as it entered...
Key Crayola Financials
| Company Type | Subsidiary of Hallmark - Main Headquarters |
|---|---|
| Fiscal Year-End | December |
| 2002 Employees | 1,500 |
More Crayola Financials (1 pages)
Competition
Competitive Landscape for Toy Manufacture
Population growth of young children (ages 12 and younger) drives demand. The profitability of individual companies depends on identifying market trends and marketing effectively. Large companies can...
Read more about Crayola's competition across multiple industries
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Crayola Executives
| Title | Name & Bio | Contact |
|---|---|---|
| President and CEO | Mark J. Schwab | Network | E-mail |
| VP and CFO | Dona Fisher | Network | E-mail |
| VP Human Resources | Steven Woods | Network | E-mail |
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Current Crayola News
- Holiday shopping season off to modest start [AP Financial News] (30 Nov 2008 18:15:00 EST)
- Holiday season off to a modest start [AP Financial News] (30 Nov 2008 17:48:00 EST)
- Holiday season off to a modest start [AP Financial News] (30 Nov 2008 17:19:00 EST)
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