Wunderman · New York, NY United States
Company Description
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This link will open in a new window The wonderful world of Wunderman is a playground of promotional services. A leading marketing communications provider, the firm offers a full menu of services for direct marketing and promotional campaigns, including creative development for broadcast, print, and interactive media. It provides customer relationship marketing and interactive services, as well as customer data collection and analysis used for planning and targeting its clients' marketing efforts. In addition, its KnowledgeBase Marketing unit supplies demographic data used for marketing databases. Wunderman is a unit of Young & Rubicam Brands , a division of UK-based advertising conglomerate WPP Group . To read the full description, subscribe now.
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Key Wunderman Financials
| Company Type | |
| 2004 Sales (mil.) | $166.6 |
| 2002 Employees | 3,400 |
Wunderman Executives
100 executives listed for Wunderman's New York, NY location.
| Title | Name & Bio | Contact |
| Chairman Emeritus and Founder | Lester Wunderman | Network |
| Chairman and CEO | Daniel Morel | Network |
| Vice Chairman and COO | David Sable | Network |
Competition
Competitive Landscape for Wunderman
Demand for advertising and marketing services comes largely from businesses that sell consumer products, entertainment, financial services, technology, and telecommunications. The profitability of individual companies depends on creative skills and maintaining client relationships. Large companies benefit from being able to serve the varied needs of major customers. Small companies can compete by focusing on niche markets or by offering lower pricing. New competition for advertising and marketing business has come from database marketing companies, systems integrators, and telemarketers. To read the full description, subscribe now.Top Wunderman Competitors
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