Waffle House, Inc. · Norcross, GA United States
Company Description
View Waffle House, Inc. Locations On A US Map
This link will open in a new window
This link will open in a new window Don't look for pancakes at the Waffle House, because it doesn't serve 'em. The #2 family-style restaurant chain (behind Denny's ) has more than 1,500 diners known for eggs, grits, waffles, and their famous "scattered, smothered, and covered" hash browns. In addition to day starters, the menu features T-bone steaks, cheeseburgers, and other sandwiches. Waffle House units are typically free standing, designed to resemble 1950s-style diners, and open 24 hours a day. They can be found in more than two dozen states, mostly in the South. The company operates more than 700 units and franchises the rest. Joe Rogers Sr., father of CEO Joe Rogers Jr., started the family-owned business with partner Tom Forkner in 1955. To read the full description, subscribe now.
Call Now at 866-464-3202 or Click here for a Free Hoover's Trial!
Key Waffle House, Inc. Financials
| Company Type | Private Headquarters |
| Fiscal Year-End | May |
| Employees | 15,000 |
Waffle House, Inc. Executives
7 executives listed for Waffle House, Inc.'s Norcross, GA location.
| Title | Name & Bio | Contact |
| Chairman and CEO | Joe Rogers | Network |
| President and COO | Bert Thornton | Network |
| VP Public Relations and Marketing | Pat Warner | Network |
Competition
Competitive Landscape for Waffle House, Inc.
Demographics, consumer tastes, and personal income drive demand. The profitability of individual companies can vary: while QSRs rely on efficient operations and high volume sales, FSRs rely on high-margin items and effective marketing. Large companies have advantages in purchasing, finance, and marketing. Small companies can offer superior food or service. The industry is highly labor-intensive: annual revenue per worker is between $40,000 and $45,000. Restaurants compete with companies that serve meals or prepared foods, including grocery stores, warehouse clubs, delis, and convenience stores. In addition, restaurants compete with home cooking. To read the full description, subscribe now.Top Waffle House, Inc. Competitors
Call Now at 866-464-3202 or Click here for a Free Hoover's Trial!