The Zandl Group · New York, NY United States
Company Description
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This link will open in a new window The Zandl Group helps companies recognize and capitalize on market trends. Selling consumer insight, the company provides trend analysis, market research, and marketing consulting services for such clients as Coca-Cola , Bank of America , British American Tobacco , and Cartoon Network . The Zandl Group also bridges the gap between uncool corporate America and the hip demographics of young adults, teens, and tweens through its bimonthly trend report, THE HOT SHEET, which runs about $18,000 for a subscription. The group was founded in 1986 by Irma Zandl. To read the full description, subscribe now.
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Key The Zandl Group Financials
| Company Type |
The Zandl Group Executives
8 executives listed for The Zandl Group's New York, NY location.
| Title | Name & Bio | Contact |
| President | Irma Zandl | Network |
| Editor, Hot Sheet | Paige Newman | Network |
| Senior Research Director | Anna D'Agrosa | Network |
Competition
Competitive Landscape for The Zandl Group
Demand is driven by corporate profitability and the overall health of the US economy. The profitability of individual companies depends largely on the special expertise the firm provides to clients. Large firms have advantages in the range of services offered, which often span across all three major consulting disciplines. Small firms can compete effectively by specializing in new technologies or niche industries. The industry is labor-intensive, particularly for payroll services. Average annual revenue per employee is around $100,000 ($40,000 in the payroll services industry). To read the full description, subscribe now.Top The Zandl Group Competitors
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