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The Kaplan Thaler Group, Ltd. · New York, NY United States

Company Description

Worldwide Plaza 825 8th Ave., 34th Fl.
New York, NY
10019
United States (Map)
Phone: 212-474-5000
Fax: 212-474-5702
    Customers call on ad agencies to create buzz, but only this one can create KTG Buzz. The Kaplan Thaler Group is a leading creative advertising agency that not only develops ad campaigns but helps promote those ads in the media through its KTG Buzz unit. The initiative creates public interest in its campaigns and also scores free media time for its clients. In addition to creative development, the firm offers planning and campaign management services, as well as branded entertainment development. CEO Linda Kaplan Thaler started the agency in 1997. It is now a subsidiary of Paris-based advertising conglomerate PublicisTo read the full description, subscribe now.
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    Key The Kaplan Thaler Group, Ltd. Financials

    Company TypeSubsidiary

    Single Location
    Fiscal Year-EndDecember
    Employees90

    The Kaplan Thaler Group, Ltd. Executives

    11 executives listed for The Kaplan Thaler Group, Ltd.'s New York, NY location.
    TitleName & BioContact
    CEO and Chief Creative OfficerLinda KaplanNetwork
    PresidentRobin KovalNetwork
    CFOKevin SweeneyNetwork

    Competition

    Competitive Landscape for The Kaplan Thaler Group, Ltd.
    Demand for advertising and marketing services comes largely from businesses that sell consumer products, entertainment, financial services, technology, and telecommunications. The profitability of individual companies depends on creative skills and maintaining client relationships. Large companies benefit from being able to serve the varied needs of major customers. Small companies can compete by focusing on niche markets or by offering lower pricing. New competition for advertising and marketing business has come from database marketing companies, systems integrators, and telemarketers. To read the full description, subscribe now.
    Top The Kaplan Thaler Group, Ltd. Competitors
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