Sensational Beginnings, Inc. · Monroe, MI United States
Company Description
View Sensational Beginnings, Inc. Locations On A US Map
This link will open in a new window
This link will open in a new window Sensational Beginnings (SB) helps kids start having fun early. The catalog and online merchant sells educational toys, furniture, and safety and child care items for infants and toddlers. (SB also operates a single store in Michigan.) Toy categories include science and nature, ride-ons, musical instruments, indoor active play, travel kits, and seasonal items. SB also offers gift-giving and parenting advice, a gift registry, and an online photo gallery of children using company products. Customers can shop by brand, category, or age group or get advice on age-appropriate toys and games. President Debra Shah, a former nurse specializing in mother and child medical care, founded the company in the early 1990s. To read the full description, subscribe now.
Call Now at 866-464-3202 or Click here for a Free Hoover's Trial!
Key Sensational Beginnings, Inc. Financials
| Company Type | Private Single Location |
| Fiscal Year-End | December |
| Annual Sales (mil.) | $15.3 |
| Employees | 70 |
Sensational Beginnings, Inc. Executives
4 executives listed for Sensational Beginnings, Inc.'s Monroe, MI location.
| Title | Name & Bio | Contact |
| President | Debra Shah | Network |
| Director Website Technologies | Rusty Bailey | Network |
| General Manager | Deb Wilson | Network |
Competition
Competitive Landscape for Sensational Beginnings, Inc.
Growth in the population of children age 12 and younger drives demand for toys; demand for electronic gaming products is driven by personal income and product innovation. The profitability of individual companies depends on identifying market trends and marketing effectively. Large companies can offer a wide selection of toys, and have scale advantages in purchasing, manufacturing, distributing, selling, and marketing. Small companies compete effectively by specializing in a product segment, or responding faster to market trends. The electronic gaming console industry is capital-intensive. Toy manufacturers face increasing competition from other sources of entertainment for children, including the Internet, television, and other consumer electronics. To read the full description, subscribe now.Top Sensational Beginnings, Inc. Competitors
Call Now at 866-464-3202 or Click here for a Free Hoover's Trial!