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Scarborough Research · New York, NY United States

770 BroadwayPhone: 646-654-8400
New YorkNYFax: 646-654-8450
10003
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Scarborough Research Rankings

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Company Description

Scarborough Research provides marketing research studies for 80 local markets that delve into more than 2,000 consumer research topics such as lifestyle, home improvement, demographics, and travel. The company's more than 3,500 clients include the media, ad agencies, and sports teams. Its specialized services include Hispanic market research and custom analytics (helping clients better read customer data and make decisions based on that data). The company is a joint venture of marketing research firms Arbitron and The Nielsen Company. Scarborough Research was founded in 1975 and was originally developed as a newspaper measurement tool.

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Financials

Company TypeJoint VentureHeadquarters
Fiscal Year-EndDecember
Employees300

Executives

18 executives listed for Scarborough Research's New York, NY location.

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