Sara Lee International Beverage and Bakery · Utrecht The Netherlands
Company Description
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Sara Lee mixes it up. And we're talking more than Ms. Lee's cheesecake recipe here. The parent company underwent a major restructuring in 2005 and one result was the creation of Sara Lee International Beverage and Sara Lee International Bakery. The operations oversee the non-US coffee, tea, and bakery business (bread, buns, rolls, specialty breads, refrigerated doughs, and frozen desserts) of Sara Lee in Australia, Brazil, and Europe. Its major beverage brands include Douwe Egberts, Senseo, and Café do Ponto; its top bakery brands are Ortiz, BonGateaux, and Sara Lee. To read the full description, subscribe now.
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Key Sara Lee International Beverage and Bakery Financials
| Company Type | Business Segment Headquarters |
| Fiscal Year-End | June |
| Annual Sales (mil.) | $4,344.8 |
| Employees | 15,982 |
Sara Lee International Beverage and Bakery Executives
4 executives listed for Sara Lee International Beverage and Bakery's Utrecht, location.
| Title | Name & Bio | Contact |
| CEO, Coffee and Tea Division | Frank van Oers | Network |
| CEO, Household and Body Care Division | Vincent Janssen | Network |
| SVP | Nick Snow | Network |
Competition
Competitive Landscape for Sara Lee International Beverage and Bakery
Consumer taste and population growth drive demand in the consumer sector, while economic growth of businesses, like restaurants and hotels, drives demand in the commercial sector. The profitability of individual companies depends on effectively managing raw ingredient costs, efficient operations, and effective marketing. Large companies have scale advantages in purchasing, distribution, manufacturing, and marketing. Small companies can compete effectively by offering specialized products or serving a local market. The industry is capital-intensive: average annual revenue per worker is about $600,000. Coffee and tea manufacturers face intense competition from other beverage companies, especially soft drink, bottled water, and juice manufacturers. Although the US coffee market is in long-term decline, the US is the largest coffee consumer in the world. To read the full description, subscribe now.Top Sara Lee International Beverage and Bakery Competitors
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