Sanrio Company, Ltd. · Tokyo Japan ·(Tokyo: 81360)
Company Description
View Sanrio Company, Ltd. Locations On A US Map
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This link will open in a new window A cute cat called Hello Kitty and a bad-boy penguin tagged Badtz-Maru anchor the lineup of the mega-merchandised world of Sanrio. Its primary business is making and marketing what it calls social communication gifts. The company also operates restaurants and two theme parks in Japan, produces movies, and publishes books and magazines -- all based on its multitude of cute characters. Sanrio licenses or sells thousands of items -- including Hello Kitty stationery, school and desk accessories, clothing, cosmetics, and room décor -- that turn up for sale around the world. Over 4,000 stores sell the products in the Americas alone, including some 200 Sanrio boutiques. CEO Shintaro Tsuji founded Sanrio in 1960. To read the full description, subscribe now.
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Key Sanrio Company, Ltd. Financials
| Company Type | Public - Tokyo: 81360 Headquarters |
| Fiscal Year-End | March |
| Annual Sales (mil.) | $51,888.0 |
| Employees | 1,398 |
Sanrio Company, Ltd. Executives
13 executives listed for Sanrio Company, Ltd.'s Tokyo, location.
| Title | Name & Bio | Contact |
| Chairman, President, and CEO | Shintaro Tsuji | Network |
| Vice Chairman, Sanrio, Inc. | Etsuo Iida | Network |
| Managing Director and CFO | Tetsuo Uohashi | Network |
Competition
Competitive Landscape for Sanrio Company, Ltd.
Demographics, consumer tastes, and personal income drive demand. The profitability of individual companies can vary: while QSRs rely on efficient operations and high volume sales, FSRs rely on high-margin items and effective marketing. Large companies have advantages in purchasing, finance, and marketing. Small companies can offer superior food or service. The industry is highly labor-intensive: annual revenue per worker is between $40,000 and $45,000. Restaurants compete with companies that serve meals or prepared foods, including grocery stores, warehouse clubs, delis, and convenience stores. In addition, restaurants compete with home cooking. To read the full description, subscribe now.Top Sanrio Company, Ltd. Competitors
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