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STA Travel Ltd. · London United Kingdom

Company Description

Priory House, 6 Wrights Lane
London
W8 6T-A
United Kingdom (Map)
Phone: +44-20-7361-6100
Fax: +44-20-7368-0075
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    STA Travel encourages young people to get up (off the sofa), get out (in the big wide world), and get a life (broadened by travel). The company specializes in arranging air transportation for college students and other young adults; it buys tickets from airlines and resells them under its own "Blue Ticket" brand. STA Travel also offers land-based products such as ground transportation, lodging, and tours, and it issues identification cards that enable customers to qualify for discounts. It operates through a network of branches, franchises, and service partners in more than 85 countries. A subsidiary of Swiss holding company Diethelm Keller, STA Travel began operations in 1979. To read the full description, subscribe now.

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    Key STA Travel Ltd. Financials

    Company TypePrivate

    Headquarters
    Fiscal Year-EndDecember
    Annual Sales (mil.)$25.2
    Employees200

    STA Travel Ltd. Executives

    22 executives listed for STA Travel Ltd.'s London,  location.
    TitleName & BioContact
    Chief ExecutivePeter LineyNetwork
    FinanceMark AdamsNetwork
    VP, Information SystemsClaire ReeceNetwork

    Competition

    Competitive Landscape for STA Travel Ltd.
    Demand is driven by business and tourist travel, which depends on the economy. The profitability of individual companies depends on marketing. Large companies have an advantage in being able to provide a wider range of services, especially to corporate customers, and to afford sophisticated websites. Small companies can compete effectively by providing service to a few large customers or by serving a local market. Despite automation, the industry remains labor-intensive; average annual revenue per employee at traditional travel agencies is just $75,000. Two major factors have shaped the industry in recent years: sophisticated pricing schemes developed by the airlines to maximize profitability, and the emergence of the Internet as a widely available information and booking tool. To read the full description, subscribe now.
    Top STA Travel Ltd. Competitors
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