Playmates Toys Limited · Kowloon Hong Kong
Company Description
Phone: +852-2377-7388
Fax: +852-2735-2058
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This link will open in a new window When kids wish upon a star, they may be wishing for one of Playmates' toys. Playmates makes dolls and action figures through licensing agreements with companies such as
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Key Playmates Toys Limited Financials
| Company Type | Public Branch |
| Fiscal Year-End | December |
| 2008 Sales (mil.) | $90.8 |
| 2008 Employees | 116 |
Competition
Competitive Landscape for Playmates Toys Limited
Growth in the population of children age 12 and younger drives demand for toys; demand for electronic gaming products is driven by personal income and product innovation. The profitability of individual companies depends on identifying market trends and marketing effectively. Large companies can offer a wide selection of toys, and have scale advantages in purchasing, manufacturing, distributing, selling, and marketing. Small companies compete effectively by specializing in a product segment, or responding faster to market trends. The electronic gaming console industry is capital-intensive. Toy manufacturers face increasing competition from other sources of entertainment for children, including the Internet, television, and other consumer electronics. To read the full description, subscribe now.Top Playmates Toys Limited Competitors
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