PRIMEDIA Inc. · Norcross, GA United States
Key PRIMEDIA Inc. Financials
| Company Type | Private - Headquarters |
|---|---|
| Fiscal Year-End | December |
| 2010 Sales (mil.) | $232.2 |
| 2010 Employees | 815 |
PRIMEDIA Inc. Income Statement
| Dec 10 | Dec 09 | Dec 08 | |
| Revenue | 232.2 | 257.9 | 304.1 |
| Cost of Goods Sold | 54.6 | 23.4 | 32.4 |
| Gross Profit | 177.6 | 234.6 | 271.7 |
| Gross Profit Margin | 76.5% | 90.9% | 89.3% |
| SG&A Expense | 111.5 | 176.5 | 209.6 |
| Depreciation & Amortization | 17.9 | 16.2 | 17.3 |
| Operating Income | 41.6 | 16.2 | 39.5 |
| Operating Margin | 17.9% | 6.3% | 13% |
| Nonoperating Income | 1.8 | 6.1 | 1.9 |
| Nonoperating Expenses | (11.3) | (15.7) | -- |
| Income Before Taxes | 32.1 | 6.6 | 22.0 |
| Income Taxes | 12.5 | 2.1 | (27.0) |
| Net Income After Taxes | 19.6 | 4.5 | 49.0 |
| Continuing Operations | 19.6 | 4.5 | 49.0 |
| Discontinued Operations | (1.4) | (1.1) | 10.4 |
| Total Operations | 18.3 | 3.5 | 59.5 |
| Total Net Income | 18.3 | 3.5 | 59.5 |
| Net Profit Margin | 7.9% | 1.4% | 19.6% |
| Diluted EPS from Total Net Income | 0.41 | 0.08 | 1.35 |
| Dividends per Share | 0.28 | 0.28 | 0.28 |
All amounts in millions of US Dollars except per share amounts.
PRIMEDIA Inc. Balance Sheet
| Assets | Dec 10 | Dec 09 | Dec 08 |
| Current Assets | |||
| Cash | 7.6 | 9.5 | 31.5 |
| Net Receivables | 23.6 | 24.8 | 28.0 |
| Inventories | 0.4 | 0.4 | 0.9 |
| Other Current Assets | 8.7 | 18.1 | 28.6 |
| Total Current Assets | 40.3 | 52.8 | 89.0 |
| Net Fixed Assets | 17.8 | 18.0 | 18.8 |
| Other Noncurrent Assets | 154.6 | 169.0 | 178.4 |
| Total Assets | 212.7 | 239.7 | 286.2 |
| Liabilities | Dec 10 | Dec 09 | Dec 08 |
| Current Liabilities | |||
| Accounts Payable | 9.1 | 11.8 | 14.8 |
| Short-Term Debt | 3.8 | 2.9 | 16.2 |
| Other Current Liabilities | 28.4 | 41.4 | 46.5 |
| Total Current Liabilities | 41.3 | 56.1 | 77.5 |
| Long-Term Debt | 205.3 | 222.3 | 245.5 |
| Other Noncurrent Liabilities | 59.9 | 63.4 | 60.4 |
| Total Liabilities | 306.6 | 341.9 | 383.4 |
| Shareholder's Equity | |||
| Preferred Stock Equity | -- | -- | -- |
| Common Stock Equity | (93.8) | (102.2) | (97.3) |
| Total Equity | (93.8) | (102.2) | (97.3) |
| Shares Outstanding (thou.) | 44,272.1 | 44,147.0 | 44,188.8 |
All amounts in millions of US Dollars except per share amounts.
PRIMEDIA Inc. Cash Flow Statement
| Dec 10 | Dec 09 | Dec 08 | |
| Net Operating Cash Flow | 38 | 32 | 21 |
| Net Investing Cash Flow | (12.7) | (9.0) | 0.5 |
| Net Financing Cash Flow | (27.1) | (44.7) | (4.8) |
| Net Change in Cash | (1.9) | (22.0) | 16.8 |
| Depreciation & Amortization | 17.9 | 16.2 | 17.3 |
| Capital Expenditures | (12.7) | (11.2) | (13.0) |
| Cash Dividends Paid | (12.4) | (12.3) | (12.4) |
All amounts in millions of US Dollars except per share amounts.