Nielsen Media Research, Inc. · New York, NY United States
| 770 Broadway | Phone: 646-654-8300 |
| New York, NY | |
| 10003 | |
| United States | 
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Nielsen Media Research, Inc. Rankings
Company Description
You know you are a powerful research company when your results change the face of television programming. The king of TV ratings, Nielsen Media Research collects its nationwide audience data from electronic People Meters placed in thousands of randomly selected households. In addition, the company measures viewers' habits in about 210 local markets, through meter technology in the largest and paper diaries in the rest. Separately, the company surveys TV watching in Hispanic markets. It generates a wide variety of reports for its customers, which include TV networks, advertisers, and TV stations. Nielsen Media Research is the largest unit in the media segment of its parent company,
Nielsen Media Research, Inc. Reports
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Financials
| Company Type | SubsidiaryHeadquarters |
|---|---|
| Fiscal Year-End | December |
| Employees | 4,000 |
Executives
17 executives listed for Nielsen Media Research, Inc.'s New York, NY location.
| Chairman | Susan Whiting | |
|---|---|---|
| EVP Client Services, Nielsen Media Research North America | Sara Erichson |